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From what I’m being told, Hulu has a very clear plan for the offering from a technical standpoint, but still is not completely sure how to roll it out product wise or what exactly the business terms will be. While the technical piece of such an offering would have some complexity to it, the real challenging piece of the offering would be the business terms with content owners.

more where that came from at The Business Of Online Video.

Posted by:TV By The Numbers

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