abc_david_muir_thg_120223_wblog

via press release:

“WORLD NEWS TONIGHT WITH DAVID MUIR” IS THE ONLY EVENING NEWS BROADCAST TO IMPROVE SEASON TO DATE IN TOTAL VIEWERS AND ADULTS 25-54

 

“World News Tonight” Averages Nearly a Half Million More Viewers Every Night Season to Season

 

“World News Tonight” Closes the Gap with NBC Week-to-Week by Double Digits in All Key Measures

 

“World News Tonight” is Delivering its Largest Overall Viewer Audience in 8 Years and Best Adults 25-54 Performance in 4 Years

 

 

ABC News’  “World News Tonight with David Muir” averaged 7.497 million Total Viewers, 1.781 million Adults 25-54 and 1.214 million Adults 18-49 for the week of July 6, 2015, based on Live +Same Day Data from Nielsen Media Research. 

 

“World News Tonight” was up on the year-ago week in Total Viewers (+6% – 7.497 million vs. 7.085 million on w/o 7/7/14) for the 10th straight week.   

 

“World News Tonight” narrowed its week-to-week margins with “NBC Nightly News” by double-digits in all key target demos: Total Viewers (-33% – 639,000 vs. 951,000), Adults 25-54 (-27% – 178,000 vs. 245,000) and Adults 18-49 (-11% – 201,000 vs. 227,000). 

 

Season to date, “World News Tonight” has slashed nearly all of its season margin with “NBC Nightly News” in Adults 25-54 (-97% – 6,000 vs. 185,000), delivering its closest news demo performance with the NBC program in 8 years – since the 2006-07 season.  

 

Season to date, “World News Tonight” is averaging 494,000 more viewers, compared to the same time frame last season (8.452 million vs. 7.958 million), while “NBC Nightly News” is posting a 263,000 average loss (8.808 million vs. 9.071 million).  For the 2nd year in a row, “World News Tonight” is improving versus the same point last season in both Total Viewers (+6%) and Adults 25-54 (+1%) In fact, “World News Tonight” is improving the most in Total Viewers and standing as the only evening newscast to grow in Adults 25-54 compared to “CBS Evening News” (+3%/-2%) and “NBC Nightly News” (-3%/-7%). 

 

“World News Tonight” is averaging its largest overall viewer audience in 8 years and strongest in the key adult news demo in 4 years – since the 2006-07 and the 2010-11 seasons, respectively.  

 

“World News Tonight” cut its season gaps with “NBC Nightly News” by more than half in Total Viewers (-68% – 356,000 vs. 1.113 million) and Adults 18-49 (-62% – 89,000 vs. 236,000) to its closest performance in 7 years in Total Viewers and in 8 years in Adults 18-49  – since the 2007-08 and the 2006-07 seasons, respectively.

 

For the week, “World News Tonight” beat the “CBS Evening News” by 814,000 Total Viewers, by 273,000 Adults 25-54 and by 129,000 Adults 18-49.

 

ABC “World News Tonight with David Muir” airs at 6:30 p.m., ET on the ABC Television Network.  Almin Karamehmedovic is the executive producer of the broadcast. Follow David Muir and the “World News Tonight” team online: @DavidMuir; @WNTonight; facebook.com/DavidMuirABCfacebook.com/WorldNewsTonight.

 

EVENING NEWS (Week of July 6, 2015)

                 

TOTAL VIEWERS

ADULTS 25-54

ADULTS 18-49

HOUSEHOLDS

ABC WORLD NEWS TONIGHT

7,497,000  

1.5/7; 1,781,000

1.0/5; 1,214,000   

5.0/11

NBC NIGHTLY NEWS

8,136,000  

1.6/7; 1,959,000 

1.1/6; 1,415,000

5.3/11

CBS EVENING NEWS

6,683,000  

1.3/6; 1,508,000 

0.9/4; 1,085,000

4.4/10

 

 

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 7/6/15, 6/9/15 and 7/7/14.  Most Current: 2014-2015 Season (9/22/14 – 7/12/15) and 2013-2014 Season (9/23/13 – 7/13/14).  Averages based on regular telecasts.   

Posted by:TV By The Numbers

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