via press release;
DIRECTV and VERSUS Reach Carriage Agreement; Sports Net Returns to DIRECTV Lineup Today
EL SEGUNDO, Calif. & PHILADELPHIA–(BUSINESS WIRE)–DIRECTV and Comcast have reached an agreement to return VERSUS to the DIRECTV programming lineup today. The terms of the deal were not disclosed.
“We look forward to super-serving these fans with NHL regular-season and playoff coverage, our first live UFC event and much more.”
VERSUS will return to the same DirecTV satellite tv programming packages it was in at the end of August 2009.
“We are pleased that both sides were able to work out a satisfactory deal to bring this programming back to our customers,” said Derek Chang, executive vice president, Content Strategy and Development, DIRECTV.
“We’re excited that we were able to come to a fair agreement that puts VERSUS back in millions of homes with DIRECTV in time for our busy spring programming schedule,” said Jamie Davis, president of VERSUS. “We look forward to super-serving these fans with NHL regular-season and playoff coverage, our first live UFC event and much more.”
VERSUS, the fastest growing sports cable network in the country, prides itself on super-serving passionate sports fans across all platforms (VERSUS.com, VERSUS on Demand and VERSUS HD). The network is the cable television home of the National Hockey League (NHL), IZOD IndyCar Series, Tour de France, World Extreme Cagefighting (WEC) and Professional Bull Riders (PBR). VERSUS also has partnerships with top sports leagues such as NASCAR, NBA and UFC and airs collegiate sports featuring nationally-ranked teams from top conferences such as the Pac-10, Big 12 and Mountain West. The network is also home to the best outdoor programming on television and airs original programs not available anywhere else, including The Daily Line, Sports Soup and Sports Jobs with Junior Seau. VERSUS, a wholly owned company of Comcast Corporation (NASDAQ: CMCSA, CMCSK), is distributed via cable systems and satellite operators throughout the United States.
DIRECTV (NASDAQ: DTV) is the world’s most popular video service delivering state-of-the-art technology, unmatched programming, the most comprehensive sports packages available and industry leading customer service to its more than 25 million customers in the U.S. and Latin America. In the U.S., DIRECTV offers its 18.56 million customers the capacity for more than 200 HD channels in Dolby 5.1 theater-quality sound, access to exclusive sports programming such as NFL SUNDAY TICKET™, award winning technology like its DIRECTV® DVR Scheduler and higher customer satisfaction than the leading cable companies for nine years running. DIRECTV Latin America, through its subsidiaries and affiliated companies in Brazil, Mexico, Argentina, Venezuela, Colombia, and other Latin American countries, leads the pay-TV category in technology, programming and service, delivering an unrivaled digital television experience to 6.5 million customers. DIRECTV sports and entertainment properties include three Regional Sports Networks (Northwest, Rocky Mountain and Pittsburgh) as well as a 65 percent interest in Game Show Network. For the most up-to-date information on DIRECTV, please call 1-800-DIRECTV or visit directv.com.