via press release:
MTV’s TUESDAY NIGHT RATINGS ARE ANYTHING BUT “AWKWARD.”
“Teen Mom” Ranks #1 with P12-34 Across All TV with Highest Ratings Since Season Premiere
“Awkward.” is #1 Original Series in its Time Period
SANTA MONICA, CA (August 10, 2011)—MTV delivers big on Tuesday night with “Teen Mom” ranking #1 with P12-34 across all TV and posting its best ratings since the premiere with a 2.99, and new hit scripted comedy “Awkward.” delivering a series high with a 2.0 P12-34, up 21% from last week. Additionally, “Teen Mom” had its sixth consecutive week as Tuesday’s #1 program across all TV with F12-34, and “Awkward” was the #1 in its time period in that same demo.
Both series return with original episodes next Tuesday, August 16, with “Teen Mom” airing at 10:00 p.m. followed by “Awkward.” at 11:00 p.m. ET/PT on MTV.
“Teen Mom” is executive produced by Morgan J Freeman. Lauren Dolgen is executive producer, MTV. Kenda Greenwood is co-executive producer. Jessica Zalkind is executive for MTV. Concept by Lauren Dolgen.
“Awkward” stars Ashley Rickards (“One Tree Hill”) as Jenna; Beau Mirchoff (“Desperate Housewives”) as Matty; Molly Tarlov (“Huge,” “iCarly”) as Sadie; Jillian Rose Reed (“Weeds”) as Tamara; Brett Davern (“Junk,” “Triple Dog,” ) as Jake; Nikki DeLoach (“North Shore,” “Love and Other Drugs”) as Lacey; Desi Lydic (“Traffic Light,” “Two and a Half Men”) as Valerie; Jessica Lu (“CSI,” “Law & Order: Los Angeles”) as Ming; Mike Faiola (“Seeing Other People”) as Kevin; and Greer Grammer (“iCarly”) as Lissa.
“Awkward.” was created by Lauren Iungerich who also serves as executive producer. David Janollari, Justin Levy and Anne Marie McGintee are the MTV executives in charge of production.
Source: The Nielsen Company. Live+SD P12-34 coverage ratings. Teen Mom Premiere (7/5/11; 3.29 P12-34 rating). Rank based on P12-34 impressions.
MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV’s sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is the leading destination for music, news and pop culture. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms. For more information, go to www.mtvpress.com or follow us on Twitter @MTVPress.