via press release:




Cowboys-Bucs viewership up 27 percent on Saturday night special


AFC South champ Houston visits Indianapolis this Thursday


NFL Network’s Thursday Night Football is closing in on its most-watched season ever as the per-game average of 6.4 million viewers is a 19 percent jump over 2010’s first seven games (5.4 million). Last season, NFLN posted a record average of 5.7 million viewers for the full eight-game TNF schedule.


The Thursday Night Football slate concludes this Thursday night at 8:00 PM ET as the AFC South champion Houston Texans aim to improve their playoff seeding against division rival Indianapolis.


The special Saturday night Dallas Cowboys-Tampa Bay Buccaneers game on NFL Network was watched by an average of 5.6 million viewers (not including over-the-air stations in Dallas and Tampa) – up 27 percent from the comparable game last year (Panthers-Steelers, 4.4 million).


Complementary coverage of Cowboys-Buccaneers online and via mobile devices increased 12 percent in video streams viewed and was up 17 percent in unique viewers compared to last year’s game.


Previewing Texans-Colts and the full Week 16 schedule, the Thursday Night Kickoff Presented by Sears pregame show begins at 6:00 PM ET. All Thursday Night Football games are available in their entirety on NFL Mobile Only From Verizon with complementary online coverage via Thursday Night Football presented by GMC.

blog comments powered by Disqus
Posted by:TV By The Numbers