I Think I'm Gonna Like it Here

via press release:

SUPERNATURAL and THE ORIGINALS combined to give The CW its best Tuesday in two years last night…

The ninth season premiere of SUPERNATURAL was the series’ most watched (2.53M) and highest-rated premiere since 2010 in all key demos (1.0/3 in A18-34, 1.2/3 in A18-49).

It was SUPERNATURAL’s best A18-49 rating (1.2/3) since 2010 (10/15/10).

Versus last season’s premiere, SUPERNATURAL was up 37% in total viewers, up 25% in A18-34 (1.0/3), up 33% in W18-34 (1.2/4), and up 50% in A18-49.

It’s The CW’s best performance in the time period (Tues 9-10pm) in more than two years in A18-34, A18-49 and W18-49.

THE ORIGINALS also held up well moving to its new night and time, averaging 1.92M viewers, 1.1/4 W18-34, 0.8/3 A18-34, 0.9/3 A18-49.

Compared to last season’s average in the time period (Tuesday 8-9pm), THE ORIGINALS was up 60% in A18-34, up 57% in W18-34, up 80% in A18-49 and up 71% in W18-49.

Versus the same week last year, THE ORIGINALS improved the time period (Tuesday 8-9pm) by 26% in total viewers, by 14% in A18-34, by 29% in A18-49, and by 58% in total viewers.

Last night was The CW’s best Tuesday night in two years in A18-34 (0.9/3, since 11/8/11), W18-34 (1.2/4, since 11/29/11), A18-49 (1.0/3, since 9/13/11) and W18-49 (1.2/3, since 9/27/11).

Last season, SUPERNATURAL averaged a 38% increase in total viewers when Live + 7 Day delayed viewing was added. In A18-34, the numbers were even higher, typically jumping 48% in L+7, and in A18-49 it increased 48% in L+7.

Digital streaming of SUPERNATURAL last season averaged a 29% increase in its total audience per episode.

Posted by:TV By The Numbers

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