via BET press release:
TINY & TOYA” STANDS AS THE #1 ORIGINAL SERIES IN BET HISTORY,
WITH AN AVERAGE OF 1.8 MILLION TOTAL VIEWERS
1.9 Million Total Viewers Tuned In for the “TINY & TOYA” Season Finale on Tuesday, August 25
Season Premiere of New Series “FRANKIE & NEFFE” Debuted on Tuesday, August 25
With an Impressive 1.9 Million Total Viewers
NEW YORK—August 27, 2009—BET enjoyed a huge night in the ratings on Tuesday, August 25, as the season finale of the little show that could, TINY & TOYA, attracted more than 1.9 million total viewers.* TINY & TOYA finished the season with an average of 1.8 MM viewers, making it the #1 original series in BET history, according to Nielsen Media Research.
The blockbuster night was capped off by the season premiere of the spin-off series, FRANKIE & NEFFE, which garnered 1.9 million total viewers. The premiere of FRANKIE & NEFFE stands as the #2 series debut in BET history.
“TINY & TOYA” chronicled the everyday lives of two ordinary women, brought together in friendship by their shared experiences surviving the pitfalls of fame alongside superstar significant others. While the brand new series FRANKIE & NEFFE follows the R&B Keyshia Cole’s mother (Frankie) and sister (Neffe) as they strive to gain financial independence and take charge of their own lives.
*All data referenced above is LIVE
About BET Networks
BET Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), is the nation’s leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 98 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET Digital Networks – BET J, BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET in the United Kingdom and oversees the extension of BET network programming for global distribution.