via press note:
Turner Broadcasting led basic cable in primetime and total day for the week of June 29, with #1 rankings in several key areas:
- TNT was basic cable’s most-watched network in primetime, with TBS and Adult Swim finishing in the Top 10. And Cartoon Network took the top spot in total day, with Top 10 rankings for Adult Swim and TNT.
- In key demos, Adult Swim was the winner with adults 18-49 in total day and adults 18-34 in primetime and total day. TBS and TNT joined Adult Swim in the Top 10 with both demos in primetime, as well as with adults 18-49 in total day.
- Cartoon Network ranked as television’s #1 network in total day among all key kid and boy demos.
For the first week of July 2015, Adult Swim ranked as basic cable’s #1 network in total day delivery of adults and men 18-24, 18-34 and 18-49, as well as #1 in prime among adults 18-24 and 18-34.
Adult Swim programming, including Robot Chicken and Aqua Teen Hunger Force, accounted for 26 out of the top 50 telecasts among adults 18-34 and 32 out of the top 50 telecasts among men 18-34, both more than any other network.
Saturday night’s Toonami block (12a-3:30a) saw year-over-year double-digit delivery gains among all key adults.
TNT ‘s summer originals continued scoring victories as the network claimed four of basic cable’s Top 5 scripted programs for the week with total viewers, with Rizzoli & Isles, Major Crimes and The Last Ship taking the Top 3 spots.
In key demos, TNT claimed four of basic cable’s Top 10 scripted originals of the week among adults 18-49 and adults 25-54, withThe Last Ship, Rizzoli & Isles, Major Crimes and Falling Skies making the lists.
Rizzoli & Isles was the #1 program on basic cable for the first week of July. The show is reaching an average of 11.1 million viewers per episode across TNT’s multiple platforms. Rizzoli & Isles‘ June 30 episode and encore drew a combined audience of 8.2 million viewers in Live + 7 delivery, including 2.0 million adults 18-49 and 2.4 million adults 25-54.
Major Crimes came in second behind Rizzoli & Isles among all basic cable programs for the week and is currently reaching an average of10.3 million viewers per episode across all TNT platforms. The crime drama garnered 7.7 million viewers in Live + 7 delivery for its June 29 episode and encore, a +3% uptick over the prior week. Growth was even stronger with key demos, as Major Crimes booked 1.6 million adults 18-49 and 2.2 million adults 25-54, both +7% vs. the prior week.
The Last Ship sailed into third place among basic cable’s scripted originals, while also scoring a Top 10 finish for the week among all basic cable programs with adults 18-49 and adults 25-54. The action-packed adventure garnered is reaching an average of 9.5 million viewers per episode its second season. For its July 5 episode and encore, The Last Ship brought in 5.6 million viewers in Live + 7 delivery, including 1.9 million adults 18-49 and 2.4 million adults 25-54.
Murder in the First is reaching an average of 6.6 million viewers per episode across multiple platforms. The powerful crime drama landed a combined audience of 4.6 million viewers in Live + 7 delivery for its June 29 episode and encore. In key demos, Murder in the First grabbed 1.0 million adults 18-49 (+4% vs. the prior week) and 1.4 million adults 25-54 (+9%).
Proof , which ranked as one of basic cable’s top 5 scripted originals for the week among total viewers, is reaching an average of7.1 million viewers per episode across TNT’s multiple platforms. The series’ June 30 episode and encore delivered a combined audience of 4.8 million viewers in Live + 7, including 1.1 million adults 18-49 and 1.5 million adults 25-54.
Falling Skies was one of the Top 10 scripted originals on basic cable for the week among key demos. Now in its final season, the epic drama is reaching an average of 6.3 million viewers per episode across linear, digital and mobile. Falling Skies drew a combined audience of 4.1 million viewers in Live + 7 delivery for its July 5 episode and encore, including 1.4 million adults 18-49 and 1.7 million adults 25-54.
Across the first week of July 2015, Cartoon Network ranked as television’s #1 network in total day delivery (6a-8p) of all key kids and boys. Compared to the same time period last year, delivery among key kids grew between +23% and +30%.
The Monday premiere of Teen Titans Go! (M-F, 6p) was the top telecast of the week with kids 2-11, while Friday’s 100th episode premiere ranked as the #1 telecast of the week with kids 6-11 and boys 9-14.
For the week, Ninjago (M-F, 6:30p) was television’s #1 program among kids 6-11 and all key boys .
Cartoon Network programming accounted for all Top 10 telecasts among kids 6-11 and 24 of the Top 25 among boys 6-11 for the week.
TBS ranked as one of basic cable’s Top 5 networks in primetime with adults 18-34 and adults 18-49 for the week of June 29.
TBS’s new original comedy series Clipped has reached an average 3.1 million viewers per episode across the network’s linear, on-demand, digital and mobile platforms. For its June 30 episode and encores, Clipped garnered a combined audience of 2.5 million viewers in Live + 7 delivery, including 1.3 million adults 18-49 and 493,000 adults 18-34.
Through Sunday, NBA TV‘s live NBA Summer League game telecasts have averaged 109,000 total viewers for an increase of +8% over last year’s comparable telecasts.
In July, NBA TV is experiencing a +14% increase in primetime viewership among total viewers and a +7% gain in total day viewership when compared with the same time period last year.
In addition to NBA Summer League coverage, NBA TV’s live WNBA game telecasts have grown +50% among total viewers over 2014, with substantial growth across all core demos, including an increase of +85% with adults 18-49.