Blog Archives

February 14th, 2010 at 12:45 pm

97 Million Watch First Two Days of Vancouver Games; 13% Higher Than Comparable Day of Torino Coverage

Through two days, 97 million had watched at least part of NBC's Olympic coverage. Saturday night averaged 26.2 million with 55 million

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February 14th, 2010 at 9:41 am

TV Ratings: Olympics Dominate as NBC Averages 26.2 Million

NBC easily dominated the night averaging 26.2 million viewers and a 7.9/23 (rating/share) with adults 18-49 with its primetime coverage of the

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February 14th, 2010 at 9:15 am

Viewing of Olympic Opening Ceremonies Sets Record in Canada

The opening ceremonies averaged 13 million viewers across 11 TV networks in Canada and 23 million watched some part of the coverage.

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February 14th, 2010 at 6:00 am

The Reason Why NBC Universal is Losing So Much On The Olympics: It Paid Too Much For Them!

In 2003 NBC reportedly outbid Fox by $700 million for the rights to the 2010 Olympics in Vancouver and the 2012 games

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February 13th, 2010 at 5:15 pm

First Three Gold Medals of Winter Games Awared on NBC in Daytime; "We Are The World 25 For Haiti" Full Length Debut

via NBC press release: FIRST THREE GOLD MEDALS OF THE WINTER GAMES AWARDED ON NBC IN DAYTIME Al Michaels Interviews “The Great

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February 13th, 2010 at 10:58 am

Most-Watched Opening Ceremony Ever For Non-U.S. Winter Olympics; 47% Higher Than Torino

The 32.6 million is slightly different (and lower) than what we reported from the overnights because the coverage ran until midnight and

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February 13th, 2010 at 10:06 am

2nd Best Ever: Ratings for Olympic Opening Ceremonies Torch Torino in 2006; Not Far Off Beijing

Vancouver viewing torches results for Torino games in 2006 and doesn't trail the opening ceremonies for the summer games in Beijing in

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