Blog Archives

March 1st, 2009 at 9:30 pm

CW’s Dawn Ostroff Doubles Down on Women 18-34

While I we, and many of our more knowledgeable commenters, think the wheels are coming off the CW's strategy to focus solely on

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March 1st, 2009 at 5:16 pm

Dodging the problem of DVR viewers skipping ads

in the ongoing theme of "the battle for the bottom-third of your screen", from Advertising Age: NEW YORK (AdAge.com) -- Guess what,

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March 1st, 2009 at 5:11 pm

More TV on the Internet? Sure, as long as you've already paid for it...

from Advertising Age: Jeff Bewkes hopes to put more TV on the internet, but he's going to make consumers prove they've paid

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March 1st, 2009 at 4:58 pm

Debating the need for (broadcast) network TV

in the continued theme of the fragmented television universe, in this weekend's  New York Times (at least the web site) is running

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March 1st, 2009 at 4:50 pm

Shows the literati loves but hardly anyone watches: Damages

From The New York Times: “DAMAGES” may be all about Glenn Close as the she-devil lawyer Patty Hewes, but no one would

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March 1st, 2009 at 1:20 pm

Saturday Ratings: A good night to catch up on DVR viewing

Scoreboard Total Viewers (million) 5.65 5.40 4.79 4.13 rating/Share: Adults 18-49 1.2/4 1.8/6 1.1/4 1.2/4 A night of mixed leadership.  The time-weathered

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March 1st, 2009 at 1:00 pm

YouTube TV News Upload And Viewing Numbers, Week ending February 27

We’re excited to begin reporting data collected by Affine Systems on the number of uploads and views for YouTube videos from major

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February 28th, 2009 at 9:58 pm

Today's Threat To Broadcast TV Networks

The plight of the broadcast networks is in the news, and like the newspaper industry, their fate is all about the loss

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