Blog Archives

June 9th, 2008 at 9:45 am

Upfront TV Ad Economics 101, Broadcast Revenues Likely To Fall

I wondered earlier (somewhat tongue in cheek) about how ads would be sold in the current TV upfront advertising season. Now that

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June 9th, 2008 at 9:15 am

Nielsen Ratings Sunday June 8: NBA Finals Overnights Look About the Same As Thursday

Scoreboard for Sun. June 8, 2008 Total Viewers (million) 8.96 7.90 6.40 3.89 .98 Rating/Share: Adults 18-49 3.5/11 1.6/5 1.7/5 1.7/5 0.4/1

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June 8th, 2008 at 11:52 pm

Nielsen Ratings for June 7, 2008: Saturday was Worse than Friday

Scoreboard for Sat. June 7, 2008 Total Viewers (million) 4.94 4.68 4.53 3.74 Rating/Share: Adults 18-49 1.5/6 1.4/5 1.6/6 0.8/3 The night

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June 8th, 2008 at 4:12 pm

Variety Magazine: Huh!? The CW Fleeced You, Too?

We wonder what kind of lap dance the CW must've treated Variety's Cynthia Littleton (or her editors) to. She wrote an article

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June 8th, 2008 at 12:25 pm

NBA Finals: Nielsen Nation Says, “Where Have You Gone Michael Jordan? Our Nation Doesn’t Turn Its Lonely Eyes to Kobe and KG”

With apologies to Simon & Garfunkel. Last Thursday night's NBA finals generated 13.38 million viewers according to Nielsen.  This is much better

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June 7th, 2008 at 10:10 am

Nielsen Ratings June 6, 2008: When Nobody Watched Broadcast TV...

Scoreboard for Fri. June 6, 2008 Total Viewers (million) 5.95 5.88 4.26 3.99 3.40 Rating/Share: Adults 18-49 1.4/5 1.5/6 1.3/5 1.3/5 1.3/5

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June 7th, 2008 at 1:14 am

We Look Back At The Top TV Shows of 1960

1960: John F. Kennedy and Richard M. Nixon debate live in the first Presidential debates to be broadcast on television. It's also the

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June 6th, 2008 at 3:37 pm

Game one of NBA Finals Draws 13.38 Million

The final numbers for the first game of the NBA Finals between the Los Angeles Lakers and Boston Celtics drew 13.384 million

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