Live + Same Day Cable News Daily Ratings for August 17, 2010

P2+ Total Day
FNC – 1,213,000 viewers
CNN – 372,000 viewers
MSNBC – 361,000 viewers
CNBC – 195,000 viewers
HLN – 287,000 viewers

P2+ Prime Time
FNC – 2,422,000 viewers
CNN – 516,000 viewers
MSNBC –778,000 viewers
CNBC – 182,000 viewers
HLN – 454,000 viewers

25-54 Total Day
FNC –342,000 viewers
CNN –116,000 viewers
MSNBC –112,000 viewers
CNBC – 63,000 viewers
HLN – 132,000 viewers

25-54 Prime Time
FNC – 693,000 viewers
CNN – 164,000 viewers
MSNBC –206,000 viewers
CNBC – 103,000 viewers
HLN – 138,000 viewers

35-64 Total Day
FNC – 571,000 viewers
CNN – 174,000 viewers
MSNBC – 176,000 viewers
CNBC – 105,000 viewers
HLN – 160,000 viewers

35-64 Prime Time
FNC –1,194,000 viewers
CNN – 241,000 viewers
MSNBC –369,000 viewers
CNBC – 110,000 viewers
HLN –207,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 923,000 viewers (299,000) (483,000)
American Morning- 256,000 viewers (94,000) (142,000)
Morning Joe- 370,000 viewers (100,000) (167,000)
Squawk Box- 151,000 viewers (56,000) (107,000)
Morning Express w/ Meade- 345,000 viewers (204,000) (247,000)

5PM – P2+ (25-54) (35-64)
Glenn Beck – 2,368,000 viewers (581,000) (1,023,000)
SR/Blagojevich Cvg (FNC) – 2,470,000 viewers (583,000) (1,043,000)
Situation Room—627,000 viewers (117,000) (227,000)
Hardball w/ C. Matthews – 500,000 viewers (142,000) (258,000)
Fast Money– 207,000 viewers (a scratch w/40,000) (120,000)
Showbiz Tonight — 196,000 viewers (71,000) (93,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,042,000 viewers (400,000) (777,000)
Situation Room—428,000 viewers (105,000) (180,000)
Ed Show —542,000 viewers (153,000) (265,000)
Mad Money —163,000 viewers (56,000) (78,000)
Prime News – 237,000 viewers (99,000) (121,000)

7PM – P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,683,000 viewers (473,000) (803,000)
John King USA – 367,000 viewers (91,000) (137,000)
Hardball w/ C. Matthews – 501,000 viewers (148,000) (227,000)
Kudlow Report– 140,000 viewers (a scratch w/38,000) (58,000)
Trading the Globe (CNBC) – 82,000 viewers (a scratch w/27,000) (a scratch w/44,000)
Issues – 462,000 viewers (173,000) (309,000)

8PM – P2+ (25-54) (35-64)
The O’Reilly Factor– 3,138,000 viewers (848,000) (1,544,000)
Rick’s List –406,000 viewers (129,000) (191,000)
Countdown w/ K. Olbermann – 982,000 viewers (246,000) (443,000)
New Age of Wal-Mart–178,000 viewers (106,000) (119,000)
Nancy Grace – 645,000 viewers (163,000) (314,000)

9 PM – P2+ (25-54) (35-64)
Hannity– 2,170,000 viewers (646,000) (1,076,000)
Larry King Live —584,000 viewers (193,000) (290,000)
Rachel Maddow Show —838,000 viewers (201,000) (384,000)
Bio: G. Foreman – 183,000 viewers (107,000) (105,000)
Joy Behar – 452,000 viewers (130,000) (183,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,956,000 viewers (585,000) (960,000)
Anderson Cooper 360 — 557,000 viewers (170,000) (242,000)
Countdown w/ K. Olbermann – 512,000 viewers (170,000) (278,000)
American Greed – 185,000 viewers (95,000) (105,000)
Nancy Grace –301,000 viewers (129,000) (141,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,628,000 viewers (595,000) (975,000)
Anderson Cooper 360 – 386,000 viewers (127,000) (197,000)
Rachel Maddow Show —304,000 viewers (125,000) (172,000)
Mad Money – a scratch w/76,000 viewers (a scratch w/35,000) (a scratch w/39,000)
Showbiz Tonight– 360,000 viewers (154,000) (166,000)

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

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Posted by:TV By The Numbers

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