Disclaimer: it was the Fourth of July. Unless you’re in the wackadoodle demo, you probably shouldn’t read anything into Monday’s numbers other than that it was the Fourth of July (though complaints of “why did they air a new episode!!?? don’t seem all that unreasonable).
WWE RAW topped the charts with adults 18-49 with 1.2 and 1.3 adults 18-49 ratings for its respective hours.
Secret Life of the American Teenager was, as far as I know a repeat, (update: some commenters say it was a new episode) but I think Switched at Birth was new and it was down more than 40% to a 0.7 adults 18-49 rating
MTV’s Teen Wolf was down 29% to a 0.5 adults 18-49 rating.
Not sure if Single Ladies was new, but if it was, it was down 45% to a 0.6 adults 18-49 rating
Showtime’s Weeds lost 50% from last week’s premiere to a 0.3 rating with adults 18-49 and The Big C was down 60% from last week’s premiere to a 0.2 rating with adults 18-49.
Nathan’s Hot Dog Eating Contest on ESPN averaged a 0.8 adults 18-49 for the one hour of coverage (the actual contest was only 10 minutes, but I didn’t see any numbers for just that portion).
We only receive the top 100 cable shows for adults 25-54 for the whole day from our (non-TravisYanan) source, and several typical TravisYanan featured shows were not on the list. Will add extras that Travis reports later below. I generally filter out repeats, and kids shows, and non-primetime shows.
Selected Monday cable ratings: (all Live+Same Day ratings):
|Program||Net||Time||Viewers (000)||18-49 Rtg|
|WWE ENTERTAINMENT||USA||10:00 PM||3768||1.28|
|WWE ENTERTAINMENT||USA||9:00 PM||3665||1.19|
|PAWN STARS||HIST||10:00 PM||2860||0.89|
|PAWN STARS||HIST||10:30 PM||2771||0.88|
|AMERICAN PICKERS||HIST||9:00 PM||2557||0.88|
|PAWN STARS||HIST||8:30 PM||2714||0.86|
|HOT DOG EATING CONTEST L||ESPN||12:00 PM||1949||0.83|
|SWITCHED AT BIRTH||FAM||9:00 PM||1683||0.67|
|SECRET LIFE/AMERICAN TEEN||FAM||8:00 PM||1604||0.62|
|AQUA TEEN HUNGERFORCE||ADSM||12:30 AM||1406||0.60|
|SINGLE LADIES||VH1||9:00 PM||1022||0.57|
|ROYAL PAINS||USA||3:00 PM||1621||0.55|
|PAWN STARS||HIST||12:31 AM||1341||0.55|
|TEEN WOLF||MTV||10:00 PM||1208||0.53|
|JEFF DUNHAM: ARGUING||CMDY||8:00 PM||1420||0.46|
|LAW & ORDER||TNT||9:00 PM||1891||0.46|
|TWILIGHT ZONE||SYFY||5:30 PM||1314||0.45|
|THE BIG C||SHO||10:30 PM||583||0.20|
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.