Due to the nature of live sports programming the ratings for Fox (World Series Game 2) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.
Fox looks to win the night with adults 18-49, but we’ll need to wait for time zone adjusted fast national or the final ratings before sorting out the actual ratings and any this year vs. last year analysis, but based on the preliminaries it looks to be lower than last year, but by exactly how much we’ll have to wait and see. Update: Game 2 averaged 14.28 million viewers (up 5% from last year) and a 4.0 adults 18-49 rating (steady vs. last year).
CBS’s The Big Bang Theory matched a high for Thursday airings with a 4.9 adults 18-49 rating, up three tenths from last week. Rules of Engagement had its best premiere since 2007 with a 3.7 adults 18-49 rating – that’s definitely an improvement over the now canceled How To Be a Gentleman, but actually only ties last week’s repeat of The Big Bang Theory. Rules was up 32% in adults 18-49 versus its Thursday premiere in February 2011 which drew a 2.8 adults 18-49 rating. Person Of Interest was down a tenth to a 2.7 adults 18-49 rating and The Mentalist was steady with another 2.5 adults 18-49 rating.
The canceled (but still on the schedule for now) Charlie’s Angels was down a tenth to a 1.2 adults 18-49 rating. Grey’s Anatomy was also down a tenth to a 3.5 adults 18-49 rating. Private Practice was up a tenth to a 2.4 adults 18-49 rating.
NBC ran repeats of it’s Thursday lineup and CW actually edged out NBC for the night. Vampire Diaries was down a tenth with adults 18-49 to a 1.3 rating, but Secret Circle was up 13% to a 0.9 rating.
Late-night results are below the primetime data.
Overnight ratings for Thursday, October 20, 2011:
|Time||Net||Show||18-49 Rating/Sh||Viewers (Millions)|
|8:00||CBS||The Big Bang Theory||4.9/15||14.69|
|FOX||World Series Gm 2 Rangers at Cardinals 8-11+p||TBD||TBD|
|8:30||CBS||Rules of Engagement (Season Premiere)||3.7/10||11.47|
|NBC||Parks & Recreation (R)||1.1/3||2.50|
|CBS||Person of Interest||2.7/7||12.27|
|NBC||The Office (R)||1.5/4||3.24|
|CW||The Secret Circle||0.9/2||2.11|
|NBC||Prime Suspect (R)||0.8/2||2.79|
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.
Via NBC press notes:
In Late-Night Metered Markets Thursday night:
- In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.2/6 with an encore telecast; CBS’s “Late Show with David Letterman,” 2.7/7 with an encore; and ABC’s combo of “Nightline,” 3.3/8; and “Jimmy Kimmel Live,” 1.3/4 with an encore.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4 with an encore; “Late Show,” 0.6/3 with an encore; “Nightline,” 1.1/5; and “Jimmy Kimmel Live,” 0.5/3 with an encore.
- At 12:35 a.m., “Late Night with Jimmy Fallon” (1.2/4 in metered-market households with an encore) trailed CBS’s first-run “Late Late Show with Craig Ferguson” (1.3/5). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49 with an encore) topped “Late Late Show” (0.3/2).
- At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
NOTE: All national ratings are “live plus same day DVR viewing” from Nielsen Media Research unless otherwise indicated.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101.