via press release:
22.1 MILLION WATCH RAVENS-STEELERS ON SUNDAY NIGHT FOOTBALL ON NBC
22.1 Million is 4th Highest SNF Viewership This Season; Up 14 Percent From Week 9 Game in 2010
|NEW YORK – November 8, 2011 – The Baltimore Ravens 23-20 victory over the Pittsburgh Steelers on Sunday Night Football was seen by 21.4 million people, 14 percent higher than last year’s Week 9 game (Cowboys-Packers, 19.4 million), and registered a household rating of 13.3/21 is up 15 percent from last year’s Week 9 game (11.6/19).
Sunday Night Football ranked as the No. 1 primetime program of the week among households, viewers and the key adult and male demographics.
Through the first nine weeks of the NFL season (nine Sunday’s and one Thursday), Sunday Night Football is averaging 21.4 million viewers, the most through this point in the season in the six-year history of SNF.
The nine-week average household rating of 12.8/20 ties last year as the best through the same point in the season in the six-year history of Sunday Night Football.
The critically acclaimed Football Night in America is averaging 9.0 million viewers and a household rating of 5.5/9 (7:30-8:15 p.m. ET) through the first nine weeks, both up 10 percent from last year’s first nine weeks.
36 FOR 37: Sunday Night Football was the most-watched primetime show on Sunday night. This marks the 36th time in 37 primetime NFL games – dating back to Week 7 in 2009 – that NBC has defeated its competition (33 Sundays, two Thursdays and one Tuesday).
TOP 10 METERED MARKETS FOR RAVENS-STEELERS:
1. Pittsburgh, 53.0/71
2. Baltimore, 45.0/63
3. Las Vegas, 19.2/29
4. Cincinnati, 19.1/30
T5. Washington, D.C., 17.7/30
T5. Richmond, 17.7/26
7. New Orleans, 17.6/23
8. San Diego, 17.1/27
9. Memphis, 17.0/24
10. Cleveland, 16.7/27
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–NBC SPORTS GROUP–