The World Series matchup is set. It’s the San Francisco Giants (Go Giants!) vs. the Texas Rangers. Here’s your chance to guess the average viewership** for the Series.

Since the longer the series goes, the higher the viewership and ratings rise, to keep the guessing comparable, make your average viewership guess assuming a 5 game Series (the average Series length in the last 10 years was 5.3 games).

That being the case, I like a 5 game series to average 16 million viewers, about the same as the 2006 series.

What’s your guess?

World Series Ratings Data, 1968-2009:

Year Net #Telecasts Rating Share Homes Viewers Teams
2009 FOX 6 11.7 19 19,400,000 New York Yankees / Philadelphia Phillies
2008 FOX 5* 8.4 14 13,635,000 Tampa Bay Rays/Philadelphia Phillies
2007 FOX 4 10.6 18 11,994,000 17,123,000 Boston Red Sox / Colorado Rockies
2006 FOX 5 10.1 17 11,282,000 15,812,000 St. Louis Cardinals /Detroit Tigers
2005 FOX 4 11.1 19 12,272,000 17,162,000 Chicago White Sox/Houston Astros
2004 FOX 4 15.8 26 17,270,000 25,390,000 Boston Red Sox/St. Louis Cardinals
2003 FOX 6 12.8 22 13,834,000 20,142,000 Florida Marlins / NY Yankees
2002 FOX 7 11.9 20 12,645,000 19,261,000 Anahiem Angels/San Francisco Giants
2001 FOX 7 15.7 26 16,519,000 24,528,000 Arizona Diamnondbacks / NY Yankees
2000 FOX 5 12.4 21 12,657,000 18,081,000 NY Yankees / NY Mets
1999 NBC 4 16.0 26 16,105,000 23,731,000 NY Yankees / Atlanta Braves
1998 FOX 4 14.1 24 14,050,000 20,340,000 NY Yankees / San Diego Padres
1997 NBC 7 16.7 29 16,410,000 24,790,000 Florida Marlins / Cleveland Indians
1996 FOX 6 17.4 29 16,890,000 25,220,000 NY Yankees / Atlanta Braves
1995 ABC 6 19.5 33 18,710,000 28,970,000 Atlanta Braves / Cleveland Indians
1994 Baseball Strike
1993 CBS 6 17.3 30 16,330,000 24,700,000 Toronto Blue Jays / Philadelphia Phillies
1992 CBS 6 20.2 34 18,820,000 30,010,000 Toronto Blue Jays / Atlanta Braves
1991 CBS 7 24.0 39 22,060,000 35,680,000 Minnesota Twins / Atlanta Braves
1990 CBS 4 20.8 36 19,320,000 30,240,000 Cincinnati Reds / Oakland Athletics
1989 ABC 4 16.4 29 15,090,000 24,550,000 Oakland Athletics / San Francisco Giants
1988 NBC 5 23.9 39 21,610,000 34,490,000 Los Angeles Dodgers / Oakland Athletics
1987 ABC 7 24.0 41 21,230,000 35,340,000 Minnesota Twins / St. Louis Cardinals
1986 NBC 7 28.6 46 23,640,000 36,370,000 New York Mets / Boston Red Sox
1985 ABC 7 25.3 39 21,740,000 34,510,000 Kansas City Royals / St. Louis Cardinals
1984 NBC 5 22.9 40 19,270,000 28,010,000 Detroit Tigers / San Diego Padres
1983 ABC 5 23.3 41 19,570,000 29,540,000 Baltimore Orioles / Philadelphia Phillies
1982 NBC 7 27.9 49 23,370,000 38,070,000 St. Louis Cardinals / Milwaukee Brewers
1981 ABC 6 30.0 49 24,480,000 41,370,000 Los Angeles Dodgers / NY Yankees
1980 NBC 6 32.8 56 25,380,000 42,300,000 Philadelphia Phillies / Kansas City Royals
1979 ABC 7 28.5 50 21,730,000 37,960,000 Pittsburgh Pirates / Baltimore Orioles
1978 NBC 6 32.8 56 24,450,000 44,278,950 NY Yankees / Los Angeles Dodgers
1977 ABC 6 29.8 53 21,720,000 37,150,000 NY Yankees / Los Angeles Dodgers
1976 NBC 4 27.5 48 19,580,000 34,720,000 Cincinnati Reds / NY Yankees
1975 NBC 7 28.7 52 19,980,000 35,960,000 Cincinnati Reds / Boston Red Sox
1974 NBC 5 25.6 46 17,540,000 29,080,000 Oakland Athletics / Los Angeles Dodgers
1973 NBC 7 30.7 57 20,320,000 34,750,000 Oakland Athletics / NY Mets
1972 NBC 7 27.5 58 NA NA Oakland Athletics / Cincinnati Reds
1971 NBC 7 24.2 59 NA NA Pittsburgh Pirates / Baltimore Orioles
1970 NBC 5 19.4 53 NA NA Baltimore Orioles / Cincinnati Reds
1969 NBC 5 22.4 58 NA NA NY Mets / Baltimore Orioles
1968 NBC 7 22.8 57 NA NA Detroit Tigers / St. Louis Cardinals

*While there were six telecasts for the 2008 series, there were only five games. The sixth telecast was the completion of game five which was suspended due to rain.

**Of course average viewership means nothing to advertising revenue, but like most historical ratings data, we lack historical demo group ratings for comparison. The 2009 series averaged a 6.2 adults 18-49 rating, while the 2008 series averaged just a 4.4 rating.

Copyright © 2009 The Nielsen Company. All Rights Reserved.

Posted by:TV By The Numbers

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