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YES’ Yankees-Red Sox telecast scores big

Opening Night 2010 second-highest rated/most-watched live game on NY RSN

The YES Network’s Yankees-Red Sox season-opening telecast last night generated a 10.01 average TV household rating (1,085,000 average Total Viewers), the second-highest-rated and second-most-watched regular season live sporting event ever on a New York regional sports network. It is second only to the YES Network’s April 3, 2005 Yankees-Red Sox telecast (also the season-opener), which generated an 11.64 average TV household rating (1,213,000 average TV viewers). Last night’s YES Network telecast peaked at a 12.46 TV household rating (1,388,000 average Total Viewers) during the 8:45-9:00 quarter-hour.

YES’ Yankees Pre-Game Show last evening (7-8 pm) did a 2.22 average TV household rating, YES’ post-game show averaged a 2.13 TV household rating, and an encore presentation of The Joe Girardi Show airing at 1 am this morning (immediately following the postgame show) did a 1.31 average TV household rating.

Posted by:TV By The Numbers

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