NBC premiered a three-minute version of “We Are The World 25 For Haiti” during its coverage of the opening ceremony of the 2010 Winter Olympics from Vancouver last night.

Today at 2 p.m., NBC will head a domestic and international “road block” simulcast with a seven-minute version of the song/video, aimed at providing proceeds to the non-profit We Are The World Foundation to benefit Haiti.

In the U.S., 53 networks will participate, while more than 100 other cable and broadcast networks around the globe will join in.

via MultiChannel News

blog comments powered by Disqus
Posted by:TV By The Numbers