via press note:
Sunday Night (9/27/15) – ABC Total Viewer and Adult 18-49 Projections
Once Upon a Time: L3 = 7.3 million/2.2 rating, L7 = 7.7 million/2.3 rating and MP+35 = 3.0 rating
Blood & Oil: L3 = 10.0 million/2.1 rating, L7 = 10.7 million/2.2 rating
Quantico: L3 = 11.2 million/2.9rating, L7 = 12.0 million/3.1 rating
Fast Affiliate Live + Same Day Results:
ABC Sunday Prime (7-11pm – 5.7 million and 1.4/4 in AD18-49): Opposite a big Sunday Night Football game on NBC and an NFL overrun-boosted CBS, ABC beat its non-sports premiere competition on Fox Sunday night by 2.8 million viewers (5.7 million vs. 2.9 million) and by 8% in Adults 18-49 (1.4/4 vs. 1.3/4). ABC’s 10pm debut of Quantico built on its lead-in and opened as Sunday’s #1 scripted broadcast program in Adults 18-49 (1.9/6). Of note, the new ABC drama outdelivered CBS’ NFL-fueled 2-hour series finale of CSI (1.8/5).
Once Upon a Time (8-9pm – 5.9 million and 1.8/5 in AD18-49): Building sharply on its lead-in at 8pm (+69%/+157% over a Once Upon a Time fan celebration special) against the start of SNF and CBS’ NFL-ignited 60 Minutes, ABC’s 5th season premiere of Once Upon a Time dominated Fox’s season premieres in the hour (The Simpsons/Brooklyn Nine-Nine) with Total Viewers (+84% – 5.9 million vs. 3.2 million) and Adults 18-49 (+20% – 1.8/5 vs. 1.5/5). Once Upon a Time was Sunday’s #2 scripted broadcast in Adults 18-49 (tie), behind only ABC’s Quantico debut. Once Upon a Time topped its May Sweep averages (5.4 million and 1.7/6) in Total Viewers (+9%) and Adults 18-49 (+6%), as it drew its biggest audience and matched its best young adult rating since March – since 3/15/15 and 3/22/15, respectively.
Blood & Oil (9-10pm – 6.3 million and 1.4/4 in AD18-49): Building on it Total Viewer lead-in 9pm (+7%), ABC’s debut of Blood & Oil more than doubled Fox’s season premieres in the hour (Family Guy/Last Man on Earth) in Total Viewers (+110% – 6.3 million vs. 3.0 million) and tied among Adults 18-49 (1.4/4).
Quantico (10-11pm – 7.1 million and 1.9/6 in AD18-49): At 10pm, ABC’s debut of Quantico shot up 36% over its lead-in and beat the final hour of CBS’ CSI finale by 12% in Adults 18-49 (1.9/6 vs. 1.7/5). Despite its late time slot, the new ABC drama held steady on the half-hour among young adults. Quantico drew ABC’s largest audience in the hour with regular programming since May 2012 and equaled its best young adult number since September 2012 – since 5/13/12 and 9/30/12, respectively.
· Quantico built sharply over ABC’s year-ago premiere of Revenge in the hour (5.1 million and 1.3/4 on 9/28/14), rising by 39% in Total Viewers and by 46% in Adults 18-49. Quantico also topped the Net’s most recent series debut in the time period (Betrayal = 5.2 million and 1.5/4 on 9/29/13) by strong double digits in viewers (+37%) and young adults (+27%). Among Adults 18-49, Quantico stands as TV’s top-rated 10pm Sunday broadcast series debut in 3 years – since 9/30/12.