Piers Morgan Tonight premiered well with Oprah, boosted his adults 25-54 demo with Howard Stern on night two, but his third night with Condi Rice brought no good ratings news.

Piers has lost a million viewers and nearly 300,000 adults 25-54 in three nights. Howard Stern wondered what his ratings will be like in three weeks when he’s interviewing the likes of Scott Baio.

His third night is already approaching Larry King Live’s ~650,000 average viewers, and 170,000 in the 25-54 demo in his final three months.

We will have to wait and see.

FNC’s Hannity: 1,964,000 in P2+ (565,000 in 25-54)
MSNBC’s Maddow: 1,094,000 in P2+ (221,000 in 25-54)
CNN’s Piers: 1,028,000 in P2+ (239,000 in 25-54)

Hannity: 2,182,900 in P2+ (506,441 in 25-54)
Piers: 1,273,193 in P2+ (550,719 in 25-54)
Maddow: 1,125,947 in P2+ (264,961 in 25-54)

Hannity: 2,365,047 viewers (599,800 in 25-54)
Piers: 2,099,462 viewers (520,519)
Maddow: 1,111,865 viewers (342,013)

Click here to see all the cable news ratings for Wednesday night.

Posted by:TV By The Numbers

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