Winter has arrived on “Game of Thrones,” and it brought the show’s biggest-ever audience with it.
A little more than 10.1 million people tuned into the on-air premiere of the show’s seventh season Sunday night. That’s the most ever for the series, beating the 8.89 million for the Season 6 finale last year by a nearly 14-percent margin. It also set a series high in adults 18-49 at 4.7
Replays of the premiere and early returns from streaming put the total audience for “Game of Thrones” Sunday at 16.1 million people, also a single-day record for the series.
The big premiere puts “Game of Thrones” in a good position to continue its remarkable streak of growing its audience every year. Season 6 averaged 7.69 million viewers for initial airings; to beat that this year, the remaining six episodes would need to average only about 7.3 million viewers.
The show historically doesn’t lose much audience episode to episode: Last season, the least-watched installment (episode 6) was only 15.5 percent lower than the premiere. Season 5 was the only one in which any episode prior to the finale fell more than 20 percent from the season premiere’s ratings.
Sunday’s other originals held up reasonably well despite the huge audience for “GoT.” “Power” (0.7, 1.72 million) finished second among adults 18-49, and “The Strain” premiered to a 0.5, off a tenth from last season’s debut but ahead of the Season 3 average. “Claw” (0.5, 1.25 million) tied its best 18-49 rating and had its biggest total audience so far.
T0p 25 original cable shows among adults 18-49 for Sunday, July 16, 2017
|Show||Net||Time||Total Viewers (000s)||18-49 rating|
|GAME OF THRONES||HBO||9:03 PM||10,105||4.7|
|MIKE TYSON MYSTERIES||ADULT SWIM||11:30 PM||1,250||0.6|
|MLB SUNDAY NIGHT||ESPN||8:00 PM||2,456||0.6|
|NASCAR M.E. CUP RACING||NBCSN||3:25 PM||3,210||0.6|
|THE STRAIN||FX||10:00 PM||1,443||0.5|
|FOOD NETWORK STAR||FOOD||9:00 PM||1,805||0.5|
|REAL HOUSEWIVES OF POTOMAC||BRAVO||9:00 PM||1,384||0.5|
|SHAHS OF SUNSET||BRAVO||8:00 PM||1,199||0.5|
|ISLAND HUNTERS||HGTV||10:00 PM||1,938||0.4|
|NASCAR CUP SERIES START||NBCSN||3:00 PM||2,462||0.4|
|90 DAY FIANCE: HAPPILY EVER AFTER||TLC||8:00 PM||1,232||0.4|
|KIDS CHOICE SPORTS 2017||NICK||8:00 PM||1,757||0.4|
|ISLAND HUNTERS||HGTV||10:30 PM||1,735||0.4|
|LAKEFRONT BARGAIN HUNT||HGTV||8:30 PM||1,703||0.4|
|CARIBBEAN LIFE||HGTV||9:00 PM||1,675||0.4|
|CARIBBEAN LIFE||HGTV||9:30 PM||1,713||0.4|
|KIDS CHOICE SPORTS 2017||NICK||9:00 PM||1,450||0.4|
|LAKEFRONT BARGAIN HUNT||HGTV||8:30 PM||1,784||0.4|
|AMERICAN MONSTER||ID||9:00 PM||1,337||0.4|
|DUDE PERFECT SHOW||NICK AT NITE||9:34 PM||1,424||0.3|
|NBA SUMMER LEAGUE||ESPN2||8:03 PM||763||0.3|
Source: The Nielsen Company.