Depending on the comparison you choose to use, the Season 2 premiere of “Into the Badlands” on AMC Sunday was either way down or up a good bit.
Good news first: The show’s 1.4 rating among adults 18-49 and 3.44 million viewers were a considerable improvement over where it ended its first season in December 2015 (0.8, 2.16 million).
On the downside, “Into the Badlands” was way off its series premiere (3.2, 6.39 million) and somewhat below its Season 1 average of 1.8 and 3.86 million viewers. Sunday’s debut also lost more of its “Walking Dead” lead-in — 70 percent vs. 51 percent — than the series premiere.
Speaking of “The Walking Dead,” it was down 0.2 week to week to 4.7, tying its low since Season 2. “Homeland” (0.5) and “Keeping Up with the Kardashians” (0.8) each improved a bit, while “The Real Housewives of Atlanta” (1.1) was down a tenth of a point. “Big Little Lies” was steady at 0.4 for HBO. TNT’s coverage of South Carolina’s upset of Duke in the NCAA Tournament was No. 2 for the day in both the 18-49 demo (2.1) and viewers (5.96 million).
Top 25 original cable shows among adults 18-49 for Sunday, March 19, 2017
|Show||Net||Time||Total Viewers (000s)||18-49 rating|
|THE WALKING DEAD||AMC||9:00 PM||10,318||4.7|
|NCAA TOURNAMENT||TNT||8:44 PM||5,956||2.1|
|NCAA TOURNAMENT PREGAME||TNT||8:27 PM||4,548||1.6|
|NCAA TOURNAMENT||TNT||6:00 PM||4,536||1.6|
|INTO THE BADLANDS – P||AMC||10:05 PM||3,435||1.4|
|NCAA TOURNAMENT||TBS||9:47 PM||3,429||1.3|
|NCAA TOURNAMENT||TBS||7:00 PM||3,056||1.1|
|REAL HOUSEWIVES OF ATLANTA||BRAVO||8:00 PM||2,482||1.1|
|NCAA TOURNAMENT POSTGAME||TNT||11:22 PM||2,376||1.0|
|NCAA TOURNAMENT PREGAME||TBS||9:29 PM||2,243||0.8|
|TALKING DEAD||AMC||11:05 PM||1,970||0.8|
|KEEPING UP W/THE KARDASHIANS||E!||9:00 PM||1,587||0.8|
|NCAA TOURNAMENT POSTGAME||TBS||11:56 PM||1,805||0.7|
|NCAA TOURNAMENT||TRUTV||7:53 PM||1,876||0.6|
|NAKED AND AFRAID||DISCOVERY||10:00 PM||1,765||0.6|
|SPRING BAKING CHAMPIONSHIP||FOOD||9:00 PM||1,454||0.5|
|BIG LITTLE LIES||HBO||9:01 PM||1,170||0.4|
|CARIBBEAN LIFE||HGTV||9:00 PM||1,759||0.4|
|CARIBBEAN LIFE||HGTV||9:30 PM||1,777||0.4|
|BEACHFRONT BARGAIN HUNT||HGTV||8:30 PM||1,695||0.4|
|EVIL LIVES HERE||ID||10:00 PM||1,419||0.4|
|ISLAND LIFE||HGTV||10:00 PM||1,719||0.4|
|LAST WEEK TONIGHT||HBO||11:00 PM||1,030||0.4|
|ISLAND LIFE||HGTV||10:30 PM||1,589||0.4|
Source: The Nielsen Company.