Final broadcast primetime live + same-day ratings for Sunday, February 10, 2019
As expected, the Grammy Awards did adjust up from Sunday’s preliminary adults 18-49 ratings in the finals this morning. CBS’ broadcast of the awards show grew from its initial 5.0 to a 5.6 rating, three-tenths below the 2018 show’s 5.9, and marking a new all-time low for the Grammys in the demo.
The awards show did, however, improve slightly year-to-year in viewers from the 19.80 million it posted a year ago to 19.88 million this year.
Elsewhere, CBS’ pre-show coverage of the Grammys Red Carpet at 7 p.m. adjusted down from a 2.3 to a 1.5, while “The Simpsons” (0.6) inched down a tenth as well.
Upward adjustments in adults 18-49 are in blue, downward adjustments are in red.
|Time||Show||Adults 18-49 rating/share||Viewers (millions)|
|7 p.m.||Grammys Red Carpet Live (CBS) – S||1.5/7||7.06|
|America’s Funniest Home Videos (ABC) – R||1.0/4||5.89|
|Fantastic Beasts and Where to Find Them (NBC) (7-10 p.m.) – S||0.5/2||2.64|
|The Simpsons (FOX) – R||0.3/2||1.12|
|7:30 p.m.||Bob’s Burgers (FOX) – R||0.4/2||1.13|
|8 p.m.||61st Annual Grammy Awards (CBS) (8-11:30 p.m.) – S||5.6/22||19.88|
|America’s Funniest Home Videos (ABC) – R||1.0/4||4.89|
|The Simpsons (FOX)||0.6/3||1.75|
|Supergirl (The CW) – R||0.1/0||0.58|
|8:30 p.m.||Bob’s Burgers (FOX)||0.7/3||1.66|
|9 p.m.||Family Guy (FOX)||0.8/3||1.81|
|Shark Tank (ABC) – R||0.6/3||2.59|
|Charmed (The CW) – R||0.1/0||0.46|
|9:30 p.m.||The Cool Kids (FOX) – R||0.3/2||1.20|
|10 p.m.||Shark Tank (ABC) – R||0.5/2||2.13|
|Dateline (NBC) – R||0.3/2||2.52|
|Adults 18-49 rating/share||3.6/14||0.8/3||0.5/2||0.4/2||0.1/0|
|Total Viewers (millions)||13.47||3.87||1.44||2.58||0.52|
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time.
Time Shifted Viewing: Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include viewing that takes place during the 7 days following a telecast.
Source: The Nielsen Company.