Final broadcast primetime live + same-day ratings for Sunday, March 25, 2018

There was a good bit of movement from Sunday’s early ratings to the finals.

“NCIS: Los Angeles” (1.1 rating) and “Bob’s Burgers” (0.9) each adjusted up a tenth of a point in adults 18-49. “Instinct” (1.3), “The Simpsons” (0.9) and “Deception” (0.7) all adjusted down a tenth.

CBS’ “60 Minutes” held its 4.0 in adults 18-49, its best since January 2016. Its 22.11 million viewers are the most for the show in almost 10 years.

Final numbers for the primetime portion of CBS’ NCAA Tournament game weren’t available. Fast national ratings are noted below with an asterisk and aren’t included in the network average.

Upward adjustments in adults 18-49 are in blue; downward adjustments are in red.

Time Show Adults 18-49 rating/share
Viewers (millions)
7 p.m. NCAA Tournament overrun (7-7:35 p.m.) 5.9/25* 25.56*
America’s Funniest Home Videos (ABC) 0.9/4 5.25
Little Big Shots (NBC) – R 0.5/2 2.70
Bob’s Burgers (FOX) – R 0.5/2 1.11
7:30 p.m. 60 Minutes (CBS) (7:35-8:35 p.m.) 4.0/16 22.11
Bob’s Burgers (FOX) 0.9/4 1.74
8 p.m. American Idol (ABC) (8-10 p.m.) 1.7/6 7.51
The Simpsons (FOX) 0.9/4 2.15
Little Big Shots (NBC) 0.9/4 5.97
8:30 p.m. Instinct (CBS) (8:35-9:35 p.m.) 1.3/5 10.16
Brooklyn Nine-Nine (FOX) 0.9/4 1.83
9 p.m. Family Guy (FOX) 0.9/4 1.91
Genius Junior (NBC) 0.7/3 4.24
9:30 p.m. NCIS: Los Angeles (CBS) (9:35-10:35 p.m.) 1.1/4 8.58
The Last Man on Earth (FOX) 0.7/3 1.61
10 p.m. Deception (ABC) 0.7/3 3.86
Timeless (NBC) 0.6/2 2.56
10:30 p.m. Madam Secretary (CBS) (10:35-11:35 p.m.) 0.7/3 6.14

 

 

Network averages:

CBS ABC FOX NBC
Adults 18-49 rating/share 1.8/8 1.3/5 0.8/3 0.7/3
Total Viewers (millions) 14.11 6.01 1.72 3.85

 

Definitions:
Rating
: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

Posted by:Rick Porter

Rick Porter has been covering TV since the days when networks sent screeners on VHS, one of which was a teaser for the first season of "American Idol." He's left-handed, makes a very solid grilled cheese and has been editor of TV by the Numbers since October 2015. He lives in Austin.

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