Final broadcast primetime live + same-day ratings for Sunday, September 16, 2018
Unsurprisingly, NBC’s broadcast of the “Sunday Night Football” game between the Giants and the Cowboys experienced a noticeable adjustment from the Sunday early adults 18-49 ratings to the finals this morning.
The “SNF” broadcast ticked up eight-tenths from its initial 6.2 to a 7.0 rating, down five-tenths from the 7.5 final that the network’s “SNF” kickoff game broadcast had adjusted up to the week before. NBC’s “Football Night in America” adjusted up to a 2.8, while the pre-game special ticked down just a tenth from a 4.8 to a 4.7.
Elsewhere, CBS’ NFL-inflated “60 Minutes” fell from an initial 2.6 to a 2.2 final. Additionally, FOX’s 7 p.m. “Bob’s Burgers” (0.4) rerun and a “NCIS: Los Angeles” (0.6) repeat on CBS both adjusted down from their initial ratings as well.
Upward adjustments in adults 18-49 are in blue, downward adjustments are in red.
|Time||Show||Adults 18-49 rating/share||Viewers (millions)|
|7 p.m.||America’s Funniest Home Videos (ABC) – R||0.7/3||4.60|
|Bob’s Burger’s (FOX) – R||0.4/2||1.04|
|7:30 p.m.||Football Night in America (NBC) (7:30-8:14 p.m.)||2.8/12||8.56|
|60 Minutes (CBS) (7:37-8:37 p.m.)||2.2/9||11.44|
|The Simpsons (FOX) – R||0.8/3||1.94|
|8 p.m.||SNF Pregame (NBC) (8:14-8:23 p.m.)||4.7/20||14.22|
|Celebrity Family Feud (ABC)||0.9/4||5.01|
|The Simpsons (FOX) – R||0.8/3||2.03|
|8:30 p.m.||NFL Football (NBC) (8:23-11 p.m.)||7.0/28||20.66|
|Big Brother (CBS) (8:37-9:37 p.m.)||1.7/6||6.36|
|Bob’s Burger’s (FOX) – R||0.6/3||1.55|
|9 p.m.||The $100,000 Pyramid (ABC)||0.7/3||4.39|
|Family Guy (FOX) – R||0.6/3||1.51|
|9:30 p.m.||NCIS: Los Angeles (CBS) (9:37-10:37 p.m.) – R||0.6/3||3.17|
|Family Guy (FOX) – R||0.6/3||1.48|
|10 p.m.||To Tell the Truth (ABC) – R||0.5/2||3.22|
|10:30 p.m.||NCIS: Los Angeles (CBS) – R||0.5/2||3.42|
|Adults 18-49 rating/share||4.3/18||1.3/5||0.7/3||0.6/3|
|Total Viewers (millions)||13.00||6.10||4.31||1.59|
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time.
Time Shifted Viewing: Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include viewing that takes place during the 7 days following a telecast.
Source: The Nielsen Company.