Final broadcast primetime live + same-day ratings for Thursday, Feb. 8, 2018
The only change from Thursday’s early 18-49 ratings to the finals was the expected upward adjustment for NBC’s live Olympics coverage. The games drew 16 million viewers and a 3.7 rating in adults 18-49; coverage on NBC Sports Network and via streaming bumped the total audience up to 17.2 million.
The same night in Sochi four years ago averaged just over 20 million viewers and a 6.0 in 18-49.
Upward adjustments in adults 18-49 are in blue.
|Time||Show||Adults 18-49 rating/share||
|8 p.m.||Winter Olympics (NBC) (8:30-11:15 p.m.)||3.7/14||16.00|
|Grey’s Anatomy (ABC)||2.0/8||7.32|
|Big Brother: Celebrity Edition (CBS)||1.4/5||5.49|
|The Four: Battle for Stardom (FOX) (8-10 p.m.) – F||1.3/5||3.92|
|Supernatural (The CW)||0.6/2||1.81|
|9 p.m.||Scandal (ABC)||1.1/4||4.64|
|The Big Bang Theory (CBS) – R||1.0/4||5.54|
|Arrow (The CW)||0.4/2||1.30|
|9:30 p.m.||Young Sheldon (CBS) – R||0.9/3||5.38|
|10 p.m.||How to Get Away with Murder (ABC)||0.8/3||3.26|
|SWAT (CBS) – R||0.6/2||4.49|
|Adults 18-49 rating/share||3.7/14||1.3/5||1.3/5||1.0/4||0.5/2|
|Total Viewers (millions)||16.00||5.07||3.92||5.15||1.55|
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time.
Time Shifted Viewing: Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include viewing that takes place during the 7 days following a telecast.
Source: The Nielsen Company.