Final broadcast primetime live + same-day ratings for Thurday, Oct. 29, 2015.

Just about every show on Thursday that wasn’t a live NFL telecast held even with its morning numbers. That was good news for the likes of “Bones” and “Sleepy Hollow,” which were boosted by a crossover, and not so good for “Scandal” and “How to Get Away With Murder,” which stayed at season lows.

The lone exception was “The Vampire Diaries,” which rose 0.1 in the finals to a 0.6, matching its best same-day rating this fall. CBS’ “Thursday Night Football” adjusted to a 6.0, a tenth better than last week’s game.

Upward adjustments in adults 18-49 are in green; downward adjustments are in red.

Time Show Adults 18-49 Rating/Share Viewers (000s)
8 p.m. Thursday Night Football pregame (CBS) (8-8:20 p.m.) 2.4/10 8.65
It’s the Great Pumpkin, Charlie Brown (ABC) – R 1.7/6 6.54
Bones (FOX) 1.3/5 6.57
Heroes Reborn (NBC) 1.0/4 3.95
The Vampire Diaries (The CW) 0.6/2 1.24
8:30 p.m. Thursday Night Football (CBS) (8:20-11:21 p.m.) 6.0/20 17.53
9 p.m. Scandal (ABC) 2.3/7 7.80
The Blacklist (NBC) 1.5/5 7.03
Sleepy Hollow (FOX) 1.1/3 4.57
The Originals (The CW) 0.4/1 1.07
10 p.m. How to Get Away with Murder (ABC) 1.8/6 6.27
The Player (NBC) 0.7/2 3.87

Network averages:

Adults 18-49 rating/share 5.6/19 1.9/6 1.2/4 1.1/4  0.5/2
Total Viewers (000s) 16.68 6.87 5.57 4.95  1.15

: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.-Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.-
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing 
– Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

Source: The Nielsen Company.

Posted by:Rick Porter

Rick Porter has been covering TV since the days when networks sent screeners on VHS, one of which was a teaser for the first season of "American Idol." He's left-handed, makes a very solid grilled cheese and has been editor of TV by the Numbers since October 2015. He lives in Austin.

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