Broadcast primetime live + same-day ratings for Saturday, Jan. 9, 2016
The numbers for Saturday:
|Time||Show||Adults 18-49 Rating/Share||Viewers (millions)|
|8 p.m.||NFL Wild Card Game (CBS) (8-11 p.m.)||8.8/27||27.51|
|Black-ish (ABC) – R||1.2/4||4.19|
|Dateline Mystery (NBC) (8-10 p.m.) – R||0.7/3||4.52|
|Cooper Barrett’s Guide to Surviving Life (FOX) – R||0.3/1||1.00|
|8:30 p.m.||Black-ish (ABC) – R||0.9/3||2.98|
|Bordertown (FOX) – R||0.2/1||0.67|
|9 p.m.||Black-ish (ABC) – R||0.8/3||2.70|
|Rosewood (FOX) – R||0.2/1||0.80|
|9:30 p.m.||Black-ish (ABC) – R||0.7/2||2.44|
|10 p.m.||20/20 (ABC)||0.9/3||4.14|
|Shades of Blue (NBC) – R||0.6/2||2.84|
The opening of the NFL playoffs brought big numbers across the board. CBS’ prime-time telecast of the Cincinnati-Pittsburgh game drew an 8.8 rating in adults 18-49 and 27.51 million viewers, lapping the rerun-heavy slates on the other networks several times.
The afternoon game (Kansas City-Houston) on ESPN and ABC earned a 16.2 household rating in the overnight metered markets, up 23 percent from the Saturday afternoon wild card game last year.
|Adults 18-49 rating/share||8.8/27||0.9/3||0.7/3||0.2/1|
|Total Viewers (millions)||27.51||3.43||3.96||0.82|
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time.
Time Shifted Viewing: Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include viewing that takes place during the 7 days following a telecast.
Source: The Nielsen Company.