Masked Scheduler's Ratings Smackdown

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Broadcast primetime live + same-day ratings for Sunday, Sept. 18, 2016

Note: Live NFL coverage on NBC and CBS and ABC’s live broadcast of the Emmy Awards will likely result in greater adjustments than usual for those networks in the final nationals.

The numbers for Sunday:

Time Show Adults 18-49 Rating/Share Viewers (millions)
7 p.m. NFL overrun (CBS) 5.7/21 19.28
Football Night in America (NBC) (7-8:30 p.m.) 3.7/13 11.01
Emmy Awards Red Carpet (ABC) – S 1.3/4 6.34
Bob’s Burgers (FOX) – R 1.1/4 2.87
7:30 p.m. 60 Minutes (CBS) 3.4/12 14.24
Bob’s Burgers (FOX) – R 0.7/2 1.82
8 p.m. 68th Primetime Emmy Awards (ABC) (8-11 p.m.) – S 2.5/8 9.69
The Simpsons (FOX) – R 0.7/2 1.85
8:30 p.m. Sunday Night Football (NBC) (8:30-11 p.m.) 7.4/23 20.49
The Case Of: JonBenet Ramsey (CBS) (8:30-10:30 p.m.) – P 2.1/7 10.29
The Simpsons (FOX) – R 0.7/2 1.80
9 p.m. Family Guy (FOX) – R 0.8/3 1.92
9:30 p.m. The Last Man on Earth (FOX) – R 0.5/1 1.29
10:30 p.m. NCIS: Los Angeles (CBS) – R 1.2/4 6.61


The 2015 Emmy Awards brought in the show’s smallest audience ever. Sunday’s ceremony may end up even lower.

The awards are currently showing a 2.5 rating in adults 18-49 and 9.69 million viewers, pending updates for the live telecast. That’s down from a preliminary 3.2 and 10.37 million last year (adjusting to 3.6 and 11.9 million in the finals). Metered market ratings for Sunday are also slightly behind the 2015 show (8.3 in households vs. 8.7 last year).

NBC led the night, per usual, with “Sunday Night Football,” whose preliminary 7.4 is on par with last week’s 7.5. CBS’ numbers are subject to adjustment as well, but part 1 of “The Case Of: JonBenet Ramsey” is currently showing a 2.1.


Network averages:

Adults 18-49 rating/share 6.0/19 2.8/8 2.2/7 0.8/2
Total Viewers (millions) 16.94 11.94 8.85 1.92


: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

Posted by:Rick Porter

Rick Porter has been covering TV since the days when networks sent screeners on VHS, one of which was a teaser for the first season of "American Idol." He's left-handed, makes a very solid grilled cheese and has been editor of TV by the Numbers since October 2015. He lives in Austin.

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