Masked Scheduler's Ratings Smackdown

First off I want to apologize for yesterday's post. Something happened in the process of making it a separate column and several of you, including yours truly, could not access it. I did put it back on the early morning fast national ratings post which is still available.
I also want to again thank GM for raising the issue of multi-cam v. single-cam comedies and to WQ for his lengthy, well-researched response.
The Masked Mailbox gets several questions each week about how to break into the business or some variation of that. What to major in or what colleges to apply to. Questions like that.
I wish there was an answer that would really help. I have often been asked to talk about this, and the first thing I tell students is that you have to love television and you have to have your inspirations. Who are the people or shows that grabbed your imagination, and why? What was it about them and their work?
Next, get a college degree. It matters. What to major in? Who knows. My background was in sociology, both undergrad and graduate school. Having a strong foundation in math and statistics as well as knowing how to turn on a computer (I'm old) made a big difference in getting into the audience research game. I don't know if there is a specific major that will matter -- maybe English literature or something like that -- if you want to be a programming executive. Bottom line: Can you read and write and be creative?
You need to be in Los Angeles or New York if you are serious about getting into the business, and you need to network and find as many people in a similar situation to you. You need to pay your dues and understand it's going to take a while to get to where you want to be. You have to be flexible and accept that you may go down a path that you were not anticipating.
You have to be comfortable giving an opinion and not agreeing with the room and learn to do it in a way where others will listen, even if they think you are a total a-hole.
Oh yeah, and you need to be lucky and be in the right place at the right time and be prepared.
Got all that? Easy, right? So, start on the journey.
Twitter is @maskedscheduler. Email is
Tomorrow, my Mount Rushmore of TV inspirations.

Broadcast primetime live + same-day ratings for Tuesday, June 13, 2017

The numbers for Tuesday:

Time Show Adults 18-49 Rating/Share Viewers (millions)
8 p.m. America’s Got Talent (NBC) (8-10 p.m.) 2.5/10 12.44
Downward Dog (ABC) 0.7/3 3.68
NCIS (CBS) – R 0.5/2 6.69
Lethal Weapon (FOX) – R 0.4/2 1.74
The Flash (The CW) – R 0.2/1 0.85
8:30 p.m. The Middle (ABC) – R 0.6/3 2.78
9 p.m. Black-ish (ABC) – R 0.6/3 2.32
Bull (CBS) – R 0.5/2 5.56
The Mick (FOX) – R 0.3/1 1.17
iZombie (The CW) 0.3/1 0.79
9:30 p.m. Black-ish (ABC) – R 0.6/3 2.34
Brooklyn Nine-Nine (FOX) – R 0.3/1 1.01
10 p.m. World of Dance (NBC) 1.9/8 8.10
American Housewife (ABC) – R 0.5/2 2.13
48 Hours: NCIS (CBS) 0.4/2 4.18
10:30 p.m. Fresh Off the Boat (ABC) – R 0.5/2 1.77


NBC scored another easy ratings win Tuesday with the combination of “America’s Got Talent” and “World of Dance.”

“AGT” drew a 2.5 rating among adults 18-49, off a little from last week’s preliminary 2.6 (it adjusted up in the finals). “World of Dance” was even with last week at 1.9.

ABC’s “Downward Dog” posted a 0.7 for the third week in a row, finishing second to “AGT” at 8 p.m. The night’s only other original scripted show, “iZombie,” earned a 0.3 for The CW, up from 0.2 a week ago (pending updates). CBS’ “48 Hours: NCIS” came in at 0.4.

Network averages:

Adults 18-49 rating/share 2.3/9 0.6/3 0.5/2 0.4/2 0.3/1
Total Viewers (millions) 10.99 2.50 5.48 1.41 0.82


Late-night metered market ratings (adults 18-49, households):

11:35 p.m.

“The Tonight Show Starring Jimmy Fallon”: 0.9/5, 2.4/6

“The Late Show with Stephen Colbert”: 0.5/3, 2.5/7

“Jimmy Kimmel Live”: 0.5/3, 1.5/4

12:35 a.m.

“Late Night with Seth Meyers”: 0.5/4, 1.4/5

“Nightline”: 0.3/2, 1.1/4

“The Late Late Show with James Corden”: 0.2/2, 1.1/4

: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

Posted by:Rick Porter

Rick Porter has been covering TV since the days when networks sent screeners on VHS, one of which was a teaser for the first season of "American Idol." He's left-handed, makes a very solid grilled cheese and has been editor of TV by the Numbers since October 2015. He lives in Austin.

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