via press release:
THE “CBS EVENING NEWS WITH SCOTT PELLEY” POSTS THE LARGEST YEAR-TO-YEAR PERCENTAGE GAIN IN VIEWERS AMONG THE NETWORK EVENING NEWS BROADCASTS FOR THE WEEK ENDING AUGUST 7
The “CBS Evening News With Scott Pelley” Adds +590,000 Viewers Compared To Last Year
The CBS EVENING NEWS WITH SCOTT PELLEY posted the largest year-to-year percentage gain in viewers (+10%, 6.58m from 5.99m) among the network evening news broadcasts, according to Nielsen live plus same day ratings for the week ending August 7.
The CBS broadcast added +590,000 viewers and maintained its rating in adults 25-54 (1.2/06) – the demographic most important to those who advertise in news – compared to the same week last year.
Television year-to-date, the CBS EVENING NEWS WITH SCOTT PELLEY is up +3% in viewers (7.05m from 6.82m) and even in adults 25-54 (1.4/06) compared to last year.
On last week’s broadcasts, Elizabeth Palmer reported how ISIS is recruiting children to fight in Syria; Michelle Miller interviewed the new interim police chief of Ferguson, Mo.; Ben Tracy covered California’s Rocky Fire; David Begnaud and Anna Werner had the latest on the Tennessee movie theater shooting; and John Dickerson and Major Garrett covered the GOP presidential debate.
Steve Capus is the Executive Producer of the CBS EVENING NEWS WITH SCOTT PELLEY and Executive Editor of CBS News.