via press release:

“Nightline” Ranks No. 1 in Latenight for the 2nd Straight Week in All Key Demos


Nightline Increases Week to Week in Total Viewers, Adults 25-54 and Adults 18-49, Drawing its Most-Watched Week of the Season


Season to Date for the Second Straight Year, “Nightline” Ranks No. 1 in Late-Night Across all Key Demos




For the week of November 7, 2011, ABC’s “Nightline” ranked No. 1 in latenight for the 2nd straight week in all key target demos: Total Viewers (4.115 million), Adults 25-54 (1.653 million) and Adults 18-49 (1.291 million), according to Nielsen Media Research.  The ABC latenight program has stood in the top position in Adults 25-54 in 8 of 8 weeks of the season and in 7 of 8 weeks in Total Viewers and Adults 18-49.


For the 2nd week in a row, “Nightline” posted across the board increases week to week: Total Viewers (+5%), Adults 25-54 (+4%) and Adults 18-49 (+3%), drawing its most-watched week of the season.


The ABC latenight program was up over the year-ago week by +2% in Total Viewers (4.043 million on w/o 11/8/10),standing as the only program to grow year to year versus NBC’s “The Tonight Show” (-3%) and CBS’ “The Late Show” (-12%).


Delivering season-best numbers in Total Viewers (4.717 million) and Adults 25-54 (1.859 million), Wednesday’s broadcast (11/9/11) stood as “Nightline’s” strongest telecast since August – since 8/26/11.


“Nightline” led NBC’s “The Tonight Show” (501,000) and CBS’ “The Late Show” (871,000) by its largest Total Viewer margins of the season during a week of originals.


Season to date for the 2nd straight year, “Nightline” ranks No. 1 in late-night among Total Viewers, Adults 25-54 and Adults 18-49, ahead of both NBC’s “The Tonight Show” and CBS’ “The Late Show” (“Letterman” began on CBS in the 1993-94 season).  Season to date, “Nightline” is up by +2% in Total Viewers compared to the same point last year, standing as the only program to grow year to year in Total Viewers versus “The Tonight Show” (-2%) and “The Late Show” (-9%).  


Note: On Tuesday (11/8/11), “Nightline” was coded a special and excluded from the average due to the Election Day holiday.  “Nightline’s” weekly average is based on 4 days (Mon, Wed-Fri), while the weekly averages for “The Tonight Show” and “The Late Show” are based on 5 days (Mon-Fri).


ABC News’ “Nightline” is anchored by Cynthia McFadden, Terry Moran and Bill Weir. John Donvan and Juju Chang are correspondents. Jeanmarie Condon is the Executive Producer. The program airs weeknights at 11:35 p.m., ET on the ABC Television Network.


(Week of November 7, 2011)


TOTAL VIEWERS  A25-54(000)/ Rtg  A18-49(000)/ Rtg

ABC “Nightline”       4,115,000     1,653,000/ 1.4    1,291,000/ 1.0

CBS “Late Show”       3,244,000     1,427,000/ 1.2    1,128,000/ 0.9

NBC “Tonight Show”    3,614,000     1,415,000/ 1.2    1,091,000/ 0.9


Source: The Nielsen Company, NTI Total Viewers and Adults 25-54 Live + SD weeks of 11/7/11, 10/31/11 & 11/8/10.  Most Current: 2011-2012 Season (9/19 – 11/13/11) and 2010-2011 Season (9/20 – 11/14/10).

Posted by:TV By The Numbers

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