Bumper Photos: Michael Keaton and Carly Rae Jepsen

This week’s episode of Saturday Night Live with host Michael Keaton and musical guest Carly Rae Jepsen averaged a 2.0 adults 18-49 rating in the 25 markets with local people meters, up from last week with host Dwayne Johnson and musical guest George Ezra which averaged a 1.9 adults 18-49 rating.

via NBC press notes

In Late-Night Metered-Market Household Averages for Saturday Night:

 ·         “Saturday Night Live,” with host Michael Keaton and musical guest Carly Rae Jepsen, is the #1 telecast of the night on the Big 4 networks in metered-market households and adults 18-49 in the Local People Meters, ahead of all primetime programs on the Big 4 networks in both measures.  In the Local People Meters, “SNL” nearly tripled the 18-49 rating of the top primetime telecast on those networks (2.0 vs. 0.7 for ABC’s “In an Instant”).

·         “Saturday Night Live,” (3.7/9 in household results in Nielsen’s 56 metered markets, 2.0/9 in adults 18-49 in the 25 markets with Local People Meter) matched its highest 18-49 rating in the Local People Meters since Jan. 31 (2.1/10 with host J.K. Simmons and musical guest D’Angelo and The Vanguard), equaling over that span the March 7 edition (2.0/10 with host Chris Hemsworth and musical guest Zac Brown Band).

·         Note that “SNL” adds substantial audience via time-shifting, with the show’s national adult 18-49 rating growing this season by +37% going from “live plus same day” results to “live plus seven day” ratings from Nielsen Media Research (1.93 to 2.64, originals only).


NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
Posted by:Steve Baron

VP/Digital for TV station ownership group; Dad to young twins, runner, skier & spend a lot of times in airplanes.

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