via press release:
“CBS THIS MORNING” POSTS THE NETWORK’S BEST NOVEMBER SWEEP VIEWER DELIVERY IN THE TIME PERIOD IN MORE THAN 20 YEARS
FOR THE NOVEMBER 2014 SWEEP, “CBS THIS MORNING” IS ONLY NETWORK MORNING BROADCAST TO POST GAINS IN TOTAL VIEWERS
CBS THIS MORNING posted the Network’s best November sweep delivery for a CBS morning news program in viewers in more than 20 years (since 1993), according to Nielsen live plus same day ratings. In November 2014, CBS THIS MORNING was up +6% in viewers (3.40m from 3.21m) compared to last November, and was the only network morning broadcast to post November to November gains in total viewers. Additionally, CBS is in its closest competitive position with NBC in total viewers in a November sweep since 1994.
Season-to-date, CBS THIS MORNING is up +5% in viewers (3.21m from 3.05m) compared to last year, and is the only network morning broadcast to post gains in that category.
Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.
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