The Bachelor February 16 2015

via press release:

ABC Monday Prime (8-11pm – 8.7 million and 2.2/6 in AD18-49): ABC won its 4th Monday in a row among Adults 18-49, ranking #1 in all 6 half-hours of prime and leading runner-up Fox by 22% (2.2/6 vs. 1.8/5).    In addition, The Bachelor ranked as Monday’s #1 TV show for the 4th straight week in Adults 18-49.  ABC was also Monday’s most-watched TV network overall (8.7 million).  


The Bachelor (8-10pm – 8.9 million and 2.5/7 in AD18-49): Leading from 8-10pm, ABC’s The Bachelor dominated the season finale of NBC’s Celebrity Apprentice by season-best margins in the 2-hour time period with Total Viewers (+48% – 8.9 million vs. 6.0 million) and Adults 18-49 (+56% – 2.5/7 vs. 1.6/4). 


·         The Bachelor was up for the 5th straight week in Total Viewers (+2%) to post its most-watched telecast this season.  In addition, coming off the prior week’s season high in Adults 18-49, the show turned around to equal its 2nd-highest rating this season.    The Bachelor was up from its year-ago telecast for the 2nd week running (7.7 million and 2.2/6 on 2/10/14) in both Total Viewers (+16%) and Adults 18-49 (+14%).


·         In addition to taking first place during prime in Adults 18-49, The Bachelor ranked Monday’s #1 TV series for the 7th time in as many weeks this season with Adults 18-34 and key Women (W18-34/W18-49).


Castle (10-11pm – 8.4 million and 1.6/5 in AD18-49):  ABC’s Castle won the 10 o’clock hour, beating NBC’s season finale of State of Affairs by 87% in Total Viewers (8.4 million vs. 4.5 million) and 60% in Adults 18-49 (1.6/5 vs. 1.0/3). 



·         Surging 14% in Total Viewers and holding steady in Adults 18-49, Castle drew its biggest audience in 11 weeks and matched a 12-week high with young adults – since 12/1/14 and 11/24/14, respectively.

Posted by:TV By The Numbers

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