Castle march 30 2015

via press note:

ABC Monday Prime (8-11pm – 11.8 million and 1.9/6 in AD18-49):  ABC was the most-watched TV network on Monday for the 3rd week in a row (11.8 million) and took 2nd place in Adults 18-49 (1.9/6) by 12% over CBS’ original schedule (1.7/5).  For the 3rd time in as many weeks, ABC’s Dancing with the Stars stood as Monday’s most-watched TV show overall (13.6 million) and the night’s #2 show in Adults 18-49 (2.1/6).


Dancing with the Stars (8-10pm – 13.6 million and 2.1/6 in AD18-49):  From 8-10pm, ABC’s Dancing with the Stars outdrew NBC’s The Voice to top the 2-hour time period by a season-best 1.9 million viewers (13.6 million vs. 11.7 million) and took 2nd place with young adults (2.1/6).  Dancing was up 5% week to week in Adults 18-49 to tie a season high.  Against Dancing, NBC’s The Voice dropped to another season low


·         DWTS built by double digits from its comparable telecast last season (12.2 million and 1.7/5 on 9/29/14) in Total Viewers (+11%) and Adults 18-49 (+24%).



Castle (10-11pm – 8.3 million and 1.5/5 in AD18-49):  During the 10pm hour, ABC’s Castle ranked #1 in Adults 18-49 (1.5/5-tie) for the 4th time in its last 5 telecasts and gained 7% week to week.   The ABC drama was also #1 in the hour with Adults 25-54, Adults 18-34 (tie) and across key Women (W18-34/W18-49/W25-54).   

Posted by:Steve Baron

VP/Digital for TV station ownership group; Dad to young twins, runner, skier & spend a lot of times in airplanes.

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