via press note:

Building its overall audience for the 2nd week in a row, ABC generated its most-watched Friday in 5 weeks – since 2/11/11.

Gaining viewers and young adults for the 2nd consecutive week, ABC’s Primetime: What Would You Do? drew is biggest audience in 7 weeks and its highest Adult 18-49 number in 4 weeks – since 1/21/11 and 2/18/11, respectively.  Primetime: What Would You Do? stood as the #1 regular program in its time period among Adults 18-49, beating NBC’s Dateline by 15% and Fox’s Fringe by 15%.  In fact it tied as Friday’s top-rated series in the key young adult sales demo.


Posted by:TV By The Numbers

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