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via press notes:

Tuesday Results:

 

  • “Chicago Fire” (1.4/5 in 18-49, 6.2 million viewers overall from 10-11 p.m. ET) grew during its second half-hour to rank #1 in 18-49 among ABC, CBS and NBC from 10:30-11 (1.5 vs. 1.4 for “Person of Interest” for that half-hour).

 

  • “Chicago Fire” held steady or grew from half-hour to half-hour in every key measure while the ABC and ABC drama competition held steady or declined in all key categories.  “Chicago Fire” increased half-hour to half-hour by +7% in adults 18-49 (1.4 to 1.5), +6% in adults 25-5 (1.8 to 1.9) and +4% in women 25-54 (2.4 to 2.5).

 

  • For the full hour-long time period, “Chicago Fire” finished within 0.1 of the slot lead among those networks in adults 18-49 and ranked #1 for the hour among those nets in women 18-34 (1.1), women 18-49 (1.9) and adults 18-34 (0.7, tie).

 

  • “Chicago Fire” will grow substantially in L+7 – “Chicago Fire” first-runs have increased by an average +57% in 18-49 rating (from a 1.95 to a 3.07) and more than 3.5 million viewers overall (7.6 million to 11.2 million) going from L+SD to L+7. PROJECTED L+7 RESULTS: 2.5 in 18-49, 9,6 million viewers overall.

 

 

  • “Marry Me” (0.8/2 in 18-49, 2.1 million viewers overall from 9-9:30 p.m. ET) matched its week-ago 18-49 rating (0.8 vs. 0.8) and is up slightly in total viewers, pending updates (2.148 million vs. 2.143 million).  “Marry Me” grew +11% week to week in adults 25-54 (1.0 vs. 0.9) and is up +38% in women 18-49 (1.1 vs. 0.8).

 

 

  • “About a Boy” (0.8/3 in 18-49, 2.7 million viewers overall from 9:30-10 p.m. ET) retained 100% of its 18-49 lead-in from “Marry Me.”  “About a Boy” maintained or built on its adult 18-49 lead-in for a fifth straight telecast.

 

 

  • “Parks and Recreation” (1.0/4 in 18-49, 3.0 million viewers overall from 8-8:30 p.m. ET) tied for #2 in the time period in men 18-34 among the Big 4 nets (0.8 rating).  In adults 18-49, “Parks” matched what the show was averaging at the end of last season (1.0 rating with its final four episodes on Thursday nights last April).

 

  • Upscale: “Parks and Recreation” is this season’s #3 most upscale primetime series on the Big 4 in its concentration of adults 18-49 living in homes with $100K+ incomes (with a 158 index, “most current” L+3 results, 100 represents an average concentration of those homes, behind only “Modern Family” [164] and “Parenthood” [163]).

 

 

 

  • “Parks and Recreation” (1.0/3 in 18-49, 2.4 million viewers overall from 8:30-9 p.m. ET) retained its full lead-in in adults 18-49 and grew +10% versus lead-in in women 18-34 (1.1 vs. 1.0).
Posted by:TV By The Numbers

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