via press release:

HISTORY’s Hit Drama Series VIKINGS Captures

4.6 Million Total Viewers in Live +3 Delivery 

Cable’s #1 Show for the Night in Live +3

in all Key Demos and Total Viewers


New York, NY – February 24, 2015 – The season three premiere of HISTORY’s hit scripted series VIKINGS raided 4.6 million total viewers, 2.4 million Adults 25-54 and 2.3 million Adults 18-49 in Live +3 delivery, ranking it as the #1 show on cable in Live +3 in all key demos and total viewers on Thursday, February 19.


“Vikings is a win-win for us as it performs on all levels and is attracting both critical acclaim and a ton of buzz,” said Dirk Hoogstra, EVP and General Manager, HISTORY and H2. “We’re gearing up for the launch of Texas Rising, our next big scripted event premiering in May and we have a robust development pipeline that I’m very excited about.”


In terms of History.com visits, VIKINGS ranks as the best HISTORY season premiere of all time. The season three premiere on February 19 helped drive 1.1 million unique total visitors on history.com ranking it as the second best day on record.


The 10-episode season begins with Ragnar (Travis Fimmel) as King and follows the great responsibility that now rests on the shoulders of the former farmer. The gripping family saga of Ragnar, Rollo (Clive Standen), Lagertha (Katheryn Winnick) and Bjorn (Alexander Ludwig) continues as alliances and loyal friendships are questioned, faith is catechized and relationships are strained. VIKINGS tells the extraordinary tales of the lives and epic adventures of these warriors and portrays life in the Dark Ages through the eyes of Viking society.

Created and written by Michael Hirst – one of the premier historical story-tellers in the industry (Academy-Award winning film Elizabeth; and the Emmy and Golden Globe nominated series The Tudors), Michael serves as Executive Producer along with Morgan O’Sullivan of World 2000 (The Count of Monte Cristo; The Tudors), Sheila Hockin (The Tudors; The Borgias), John Weber of Take 5 Productions (The Tudors; The Borgias), Sherry Marsh, Alan Gasmer and James Flynn (The Tudors; The Borgias). Dirk Hoogstra and Julian P. Hobbs are the Executives in Charge of Production for HISTORY.


VIKINGS is an international Irish/Canadian co-production being co-produced by World 2000 and Take 5 Productions. HISTORY broadcasts domestically in the U.S. MGM Television brought the series to the network and brings VIKINGS to the global audience, serving as the worldwide distributor outside of Ireland and Canada. VIKINGS is produced in association with Shaw Media, and the series also airs on HISTORY in Canada.

Posted by:Steve Baron

VP/Digital for TV station ownership group; Dad to young twins, runner, skier & spend a lot of times in airplanes.

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