via FX press note:

The Nielsen Company: Fast Nationals, subject to change  (Final Nationals available approximately 1:30 PM PT) 

It’s (still) Always Sunny in Philadelphia.  Last night’s season 7 premiere episode of Sunny was its second highest season premiere ever in Total Viewers, up +3% year to year (2,275,000 vs. 2,218,000).  This was driven by an influx in women, as all three key women demos notched gains year to year:  W18-34, +25% (552,000 vs. 441,000); W18-49, +14% (675,000 vs. 591,000); and W25-54, +2% (456,000 vs. 445,000).  Sunny’sAdults 18-49 delivery was off slightly year to year, -5% (1,749,000 vs. 1,834,000), but it will likely turn into a year-over-year increase when Live+7 DVR data becomes available.

The first episode of a special three-week run of Archer gained +35% in P18-34 over its season 2 premiere (658,000 vs. 489,000), driven more by W18-34 (+78%) than M18-34 (+18%). 

Here are the adults 18-49 ratings comparisons:

It’s Always Sunny In Philadelphia: 1.749 million adults 18-49, down 5% vs. season 6 premiere on 9/16/10.

Archer: 903,000 adults 18-49, down 8% vs. season 2 premiere on 1/27/11

Posted by:TV By The Numbers

blog comments powered by Disqus