via NBCU press release:

Nearly 40 million unique visitors turn to site for “A Fuller Spectrum of News” 

REDMOND, Wash. – April 20, 2009 – For the tenth consecutive month, beat both and Yahoo! News and was named the #1 Current Events and Global News Site according to Nielsen Online. In March, attracted 39.9 million unique visitors as consumers turned to the site for a fuller spectrum of news, including expansive coverage of the economy, breaking news stories, lifestyle features and the latest sports updates. March Highlights: 
• had 39.9 million unique visitors in March – a 5% lead over Yahoo! News (37.9 million) and 3% more than (38.7 million).* 
•’s year-over-year increase in unique visitors was 9%, while experienced a 4% increase.* 
• had more than 113 million online video streams in March, a 23% increase over the previous month.** 

About delivers a fuller spectrum of news. Drawing on its award-winning original journalism, NBC News heritage, trusted sources and Microsoft’s advanced technologies, the site presents compelling, diverse and visually engaging stories on the consumer’s platform of choice. Based in Redmond, WA, is a joint venture of Microsoft (Nasdaq:MSFT) and NBC Universal (NYSE:GE). 

*Source: Nielsen Online 
**Source: Omniture SiteCatalyst

Posted by:TV By The Numbers