via press notes:

An Idiot Abroad with Ricky Gervais, Stephen Merchant and Karl Pilkington, is breaking viewership ratings at Science Channel.

Idiot is quickly becoming Science Channel’s highest rated series ever…the latest highlights include:

  • At two weeks, An Idiot Abroad is Science Channel’s most-watched series to-date among P25-54, and is Science Channel’s highest-rated series among P25-54, P18-49, and P18-34.
  • Since its premiere on January 22, 4.3 million viewers have watched An Idiot Abroad on Science Channel.
  • Boosted by An Idiot Abroad, January 29 earned Science Channel’s highest Total Day rating among HH, P2+, and tied 1/30/10 for P18+ and 1/30/11 for P25-54.
  • January 29 also earned Science Channel’s best Saturday Prime rating among HH and P25-54, P2+, and scored Science Channel’s highest Saturday Prime delivery among HH, P/M/W25-54, P/M/W18-34, P2+, and P18+.
  • January 29 also was Science Channel’s best Saturday ever in prime delivery among P/M/W 18-49.

An Idiot Abroad airs Saturday nights at 10:00 PM ET/PT on Science Channel.

Source:  NHI.  Live+SD AA% and (000), Total Day 6a-6a time-period data 12/29/03-1/30/11, program data begins 12/27/04

Posted by:TV By The Numbers

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