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via press release:

Univision Network Ranked No. 3 Last Week Among

Young Adults 18-34, Outperforming FOX and CBS

 

Univision Broadcast Prime Highlights – Week of May 18, 2015 to May 24, 2015

 

·         Last week (M-SU), Univision Network ranked No. 3 in primetime among young Adults 18-34, outperforming FOX and CBS. Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on six nights among both young Adults 18-34 and Adults 18-49.

 

·         Amores con Trampa” (Fooled Into Love) helped make Univision the No. 2 network among young Adults 18-34 in the Monday-Friday 8pm time period, outperforming NBC, CBS and FOX. The novela averaged 2.6 million Total Viewers 2+, 1.3 million Adults 18-49 and 595,000 young Adults 18-34.

·         Airing Monday to Friday 9pm-10pm, the premiere week of “Lo Imperdonable” (The Unforgivable) helped make Univision the No. 3 network among young Adults 18-34, outperforming CBS and FOX. The novela averaged 2.4 million Total Viewers 2+, 1.2 million Adults 18-49 and 578,000 young Adults 18-34.

·         At 10pm, “Que Te Perdone Dios” (Let God Forgive You) averaged 2.3 million Total Viewers 2+, 1.0 million Adults 18-49 and 479,000 young Adults 18-34.

 

·         Airing “Sábado Gigante” (Giant Saturday), Univision ranked as the No. 3 network on Saturday night among both young Adults 18-34 and Adults 18-49, outperforming CBS and ABC in each demographic. “Sábado Gigante” (Giant Saturday) saw week-to-week growth among Total Viewers 2+ (+6% to 1.8 million), Adults 18-49 (+10% to 717,000) and young Adults 18-34 (+13% to 282,000).

·         On Sunday, Univision ranked as the No. 2 network among both young Adults 18-34 and Adults 18-49, outperforming ABC, NBC and CBS in each demographic. Univision’s full primetime lineup ranked within the top 20 programs for the entire evening among Total Viewers 2+, Adults 18-49 and young Adults 18-34.

ü  The Liga MX semifinals match between Chivas-Santos helped make Univision the No. 1 and No. 2 network in the 8-10pm time period, respectively, among young Adults 18-34 and Adults 18-49, outperforming NBC, CBS and ABC in each demographic. The match delivered 1.9 million Total Viewers 2+, 1.1 million Adults 18-49 and 579,000 young Adults 18-34, the most-viewed Liga MX Clausura semifinal match on any network since 2007.

 

ü  At 10pm, “Sal y Pimienta” (Salt and Pepper) averaged 1.2 million Total Viewers 2+, 528,000 Adults 18-49 and 217,000 young Adults 18-34.

Posted by:Steve Baron

VP/Digital for TV station ownership group; Dad to young twins, runner, skier & spend a lot of times in airplanes.

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