via press release:
Univision Ranked #4 or Higher Versus English-Language Broadcast Networks ABC, CBS, NBC, or FOX on Five Nights Among Adults 18-34
Univision Broadcast Prime Highlights – Week of December 9, 2013 to December 15, 2013
· This week, Univision ranked #4 or higher versus English-language broadcast networks (ABC, CBS, NBC, or FOX) on five nights among Adults 18-34.
· On Monday night, Univision ranked as the #3 broadcast network among Adults 18-34, out-delivering CBS and ABC. Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.
· On Tuesday night, Univision ranked as the #4 broadcast network among Adults 18-34, out-delivering ABC. Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.
· On Wednesday night, Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.
· On Thursday night, Univision ranked as the #3 broadcast network among Adults 18-34 and #4 among Adults 18-49, out-delivering FOX in both demographics. Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.
· On Friday night, Univision ranked as the #4 broadcast network among Adults 18-34, out-delivering FOX. Univision’s entire primetime lineup ranked among the top 20 programs for Adults 18-49 and Adults 18-34.
ü Premiering at 10 p.m. was the 2013 “TeletónUSA” fundraiser which helped Univision rank as the #2 broadcast network among Adults 18-34 for the hour, where it out-delivered CBS and NBC. In its first hour, “TeletónUSA” averaged 2.3 Million Total Viewers 2+, 1.0 Million Adults 18-49, and 480,000 Adults 18-34.
· On Saturday night, airing “TeletónUSA,” Univision ranked as the #4 broadcast network among Adults 18-34, out-delivering ABC and NBC. The 8-11P portion averaged 1.7 Million Total Viewers 2+, 721,000 Adults 18-49, and 315,000 Adults 18-34.
· On Sunday night, Univision’s entire primetime lineup ranked among the top 20 programs for Adults 18-49 and Adults 18-34.
ü Airing 6:48 to 9:20 p.m., the Liga Mexicana final match between America and Leon (winner: Leon) averaged 3.3 Million Total Viewers 2+, 1.8 Million Adults 18-49, and 842,000 Adults 18-34.
ü This ranks as the most-viewed LMX match in the Apertura ’13 season on any network.
ü This was the most-viewed LMX Apertura finals match since 2006 when Chivas played Toluca.
ü Univision’s broadcast delivered more viewers than several notable recent sports programs, including:
o ESPN college football / FSU-FLA with 1.2 million A18-49 and 3.2 million P2+ on 11/30/13.
o ABC college football / UCLA-USC with 1.2 million A18-49 and 3,454,000 P2+ on 11/30/13.
o TNT NBA / Miami-Chicago with 1.2 million A18-49 and 2.1 million P2+ on 12/5/13.
o FOX college football / Notre Dame-Stanford with 934,000 A18-49 and 3.3 million P2+ on 11/30/13.
o NBA TV’s most-viewed telecast ever – Miami/Indiana on 12/10/13 with 511,000 A18-49 and 920,000 P2+.
ü At 9:20 p.m., following the Liga Mexicana final, Univision aired the music awards show “Premios Bandamax”, which averaged 1.5 Million Total Viewers 2+, 789,000 Adults 18-49, and 340,000 Adults 18-34.
ü Following “Premios Bandamax” at 10:20 p.m., “Sal y Pimienta” (Salt and Pepper) averaged 1.6 Million Total Viewers 2+, 782,000 Adults 18-49, and 324,000 Adults 18-34.
· Univision’s 8 p.m. novela “Por Siempre Mi Amor” (Forever Yours) helped Univision rank as the #4 broadcast network for the hour (M-F) among Adults 18-34. The novela averaged 2.8 Million Total Viewers 2+, 1.3 Million Adults 18-49, and 671,000 Adults 18-34.
· Univision’s 9 p.m. novela “Lo Que Vida Me Robo” (What Life Took From Me) helped Univision rank as the #4 broadcast network for the hour (M-F) among Adults 18-34. The novela averaged 3.0 Million Total Viewers 2+, 1.5 Million Adults 18-49, and 680,000 Adults 18-34.
· Univision’s 10 p.m. novela “Mentir Para Vivir” (Lie So You Can Live) averaged 2.8 Million Total Viewers 2+, 1.3 Million Adults 18-49, and 583,000 Adults 18-34.
