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via press release:


Watch-And-Win Runs During ‘Feasting On Asphalt’ Each Monday

[For Immediate Release—May 2, 2014] All-American lifestyle network Great American Country will launch a weekly sweepstakes this May. The “Feasting on $5,000” sweepstakes invites viewers to tune in to the network’s Feasting On Asphalt series Monday nights in May beginning at 8 PM Eastern for their chance to win $5,000.

In Feasting on Asphalt, host Alton Brown crosses the U.S., exploring food stands from coast-to-coast…on two wheels. Armed with a motorcycle and a film crew, Alton cruises our nation’s back roads in a month-long quest to unveil the best in roadside eats. Ride along to discover the quirky, the authentic and the quality in hidden diners from South Carolina to California, and from Louisiana to Minnesota!

Feasting On Asphalt is a great series that highlights fun destinations, foods and people across the country,” said Jennifer Leitman, senior vice president, marketing and creative services for Great American Country. “This sweepstakes will award four lucky winners a $5,000 cash prize that they can use for their own cross-country trek, or culinary expedition.”

Throughout each Monday evening in May, viewers will see a new exclusive code word revealed on air during Feasting On Asphalt episodes. Viewers then have 24 hours to go online to to enter the code word and complete the entry form. One grand prize winner each week will be awarded $5,000. To learn more about Feasting On Asphalt on Great American Country, and for full rules governing the “Feasting On $5,000” sweepstakes, visit

About Great American Country
From Main Street USA to the biggest coastal cities and everywhere in between, Great American Country celebrates the best of American living with original lifestyle entertainment. Distributed in more than 62 million U.S. households, Great American Country honors America with series profiling families, exploring top U.S. destinations, and highlighting country music’s biggest stars and events. Learn more at Headquartered in Knoxville, Tenn., Great American Country is wholly owned by Scripps Networks Interactive, Inc. (SNI).

About Scripps Networks Interactive
Scripps Networks Interactive (NYSE: SNI) is one of the leading developers of engaging lifestyle content in the home, food and travel categories for television, the Internet and emerging platforms. The company’s lifestyle media portfolio comprises popular television and Internet brands HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country, which collectively reach more than 170 million consumers each month. Companion websites complement on-air programming with video and social media that inform and inspire. Scripps’ global networks reach millions of consumers across Asia, Europe, the Middle East and Africa. Scripps Networks Interactive is headquartered in Knoxville, Tenn. For more information, please visit

Posted by:TV By The Numbers

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