via press release:
Nickelodeon WINS WEEK WITH KIDS AND TOTAl Viewers
A Fairly Odd Summer Original TV Movie is Top Telecast in Time Period with Kids and Draws Nearly 3 Million Viewers
PAW Patrol Leads Preschool Category
NEW YORK – August 5, 2014 – Nickelodeon closed the first week of August (7/28/14-8/03/14) as basic cable’s number-one network in total day with Kids 2-11 (2.6/829K) and total viewers (1.6M).
The Saturday night premiere (8/2/14) of A Fairly Odd Summer, Nick’s latest original TV movie based off of the hit The Fairly Odd Parents series, was numberone in its time period (8:00–9:30 p.m.) with Kids 2-11 (5.0/1.6M, +43% versus a year ago) and Kids 6-11 (5.7/1.1M, +27%), and averaged 2.8M total viewers.
Additionally, Nickelodeon scored the week’s top preschool series with PAW Patrol posting a 5.8/712K rating with Kids 2-5.
Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. For more information or artwork, visithttp://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).