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via press release:

UniMás Delivered More Viewers Than the Combined Audience of Estrella, Azteca and MundoFox

Among Total Viewers 2+, Adults 18-49 and Young Adults 18-34

 

UniMás Broadcast Prime Highlights – Week of June 29, 2015 to July 5, 2015

 

·         UniMás, on average, delivered more viewers than the combined audience of Estrella, Azteca and MundoFox among Total Viewers 2+ (+89%), Adults 18-49 (+177%) and more than triple the young Adults 18-34 (+220%). 

 

·         Airing during the 8pm hour (Monday-Friday), UniMás’ feature films grew its audience compared to the prior week among young Adults 18-34 (+2% to 138,000).

 

·         Compared to the prior week, UniMás increased its prime viewership among Total Viewers 2+ (+27% to 640,000), Adults 18-49 (+32% to 365,000) and young Adults 18-34 (+31% to 163,000).

 

·         Versus the same week a year ago (06/30/14 – 07/06/14), UniMás reported growth among Total Viewers 2+ (+3%), Adults 18-49 (+12%) and Adults 18-34 (+14%) viewers.

 

Source: The Nielsen Company, NPM (06/29/2015-07/05/2015) and Prior Week (06/22/2015-06/28/2015). Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD.

Program ranking excludes program with duration <29 min. Season to-date averages based on Most Current.

 

 

 

Posted by:TV By The Numbers

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