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via press release:

Univision Network Out-Delivered at Least One English-Language Network on Six Nights Last Week Among Young Adults 18-34

 

Univision Broadcast Prime Highlights – Week of August 24, 2015 to August 30, 2015

 

·         Last week (M-SU), Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on six nights among young Adults 18-34.

·         “Amores con Trampa” (Fooled Into Love) helped make Univision the No. 4 network during the 8 p.m. hour among both Adults 18-49 and young Adults 18-34, outperforming FOX in each demographic.  The novela saw week-to-week growth among Total Viewers 2+ (+4% to 2.2 million), Adults 18-49 (+5% to 1.1 million) and young Adults 18-34 (+3% to 476,000).

·         “Lo Imperdonable” (The Unforgivable) helped make Univision the No. 3 network during the 9 p.m. hour among both Adults 18-49 and young Adults 18-34, outperforming ABC and FOX in each demographic. The novela saw week-to-week growth among Total Viewers 2+ (+2% to 2.3 million), Adults 18-49 (+8% to 1.1 million) and young Adults 18-34 (+12% to 449,000).

·         “Yo No Creo En Los Hombres” (I Don’t Trust Men) helped make Univision the No. 2 network during 10 p.m. hour among young Adults 18-34, outperforming ABC, CBS and NBC. The novela saw week-to-week growth among Adults 18-49 (+3% to 911,000) and young Adults 18-34 (+4% to 378,000)

·         On Saturday, “Sábado Gigante” (Giant Saturday) helped make Univision the No. 3 network among both Adults 18-49 and young Adults 18-34, outperforming NBC and FOX in each demographic. The show averaged 1.6 million Total Viewers 2+, 583,000 Adults 18-49 and 227,000 young Adults 18-34.

·         On Sunday, Univision’s full primetime lineup ranked within the top 25 programs for the entire evening among Total Viewers 2+, Adults 18-49 and young Adults 18-34.

ü  At 7 p.m., “Aquí y Ahora” (Here and Now) saw week-to-week growth among Total Viewers 2+ (+7% to 1.5 million), Adults 18-49 (+10% to 689,000) and young Adults 18-34 (+15% to 276,000).

ü  Next, the two-hour movie “Colosio: El Asesinato” averaged 1.3 million Total Viewers 2+, 622,000 Adults 18-49 and 220,000 young Adults 18-34.

 

ü  Finally, “Sal y Pimienta” (Salt and Pepper) averaged 1.3 million Total Viewers 2+, 527,000 Adults 18-49 and 184,000 young Adults 18-34.

Posted by:Steve Baron

VP/Digital for TV station ownership group; Dad to young twins, runner, skier & spend a lot of times in airplanes.

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