The CW scripted average through Feb. 21: 0.66
The CW’s renew/cancel standings for week 21 of the 2015-16 season, where corporate politics raises its head:
|Show||Status||18-49 rating||Renew/Cancel Index|
|Crazy Ex-Girlfriend||😦 😦||0.31||0.47|
|Reign (F)||😐 😐 😐||0.31||0.47|
|Jane the Virgin||😐 😐 😐||0.38||0.58|
|The Vampire Diaries (F)||🙂 🙂 🙂 🙂||0.52||0.79|
|iZombie||🙂 🙂 🙂 🙂||0.55||0.83|
|The 100||🙂 🙂 🙂 🙂||0.58||0.88|
|Legends of Tomorrow||🙂 🙂 🙂 🙂||0.98||1.48|
|The Originals (F)||😀 😀 😀 😀 😀||0.41||0.62|
|Supernatural||😀 😀 😀 😀 😀||0.74||1.12|
|Arrow||😀 😀 😀 😀 😀||1.02||1.55|
|The Flash||😀 😀 😀 😀 😀||1.41||2.14|
At the very start of the season, “The Originals” was given renewal lock status thanks to the third-season rule, which states that a show owned by a partner studio and entering its third full season is all but guaranteed a fourth year as well.
There’s no reason to change that now. Ratings are down signficantly (0.63 in 18-49 through this time last season vs. 0.41 this season), but the show has held up since its move to Friday, and a syndication/streaming afterlife looks much more attractive with 80-plus episodes than with 66. “The Originals” will be back.
Note: All of The CW’s shows are produced by network owners CBS and Warner Bros., so the (O) designation (see below) is immaterial.
|DSW||Dead Show Walking: All but officially canceled yet still airing|
|😥||sure bet to be canceled by May 2016|
|😦 😦||likely to be canceled by May 2016|
|😐 😐 😐||tossup between renewal and cancellation by May 2016|
|🙂 🙂 🙂 🙂||likely to be renewed by May 2016|
|😀 😀 😀 😀 😀||sure bet to be renewed by May 2016|
The Renew/Cancel Index is the ratio of a scripted show’s new episode adults 18-49 ratings to the new episode ratings of the other scripted shows on its network. It’s calculated by dividing a show’s new episode live+same-day adults 18-49 average rating by the live+same-day new episode average of all the new scripted show episodes on the show’s own network. Why live+same-day ratings? Because they correlate very closely with the rarely disclosed C3 ratings (viewing of commercials within three days of air), which are the basis for most ad deals.
Shows that have ended their seasons have their R/C Index number frozen at the point of their final episode.
(F) -Fridays: Shows airing on Fridays tend to be renewed with significantly lower than average Indexes.
(O) – Owned: All other things equal, shows owned by studios affiliated with their networks have a better shot at renewal than those from outside producers.