Live + Same Day Cable News Daily Ratings for May 11, 2010

P2+ Total Day
FNC – 1,171,000 viewers
CNN – 445,000 viewers
MSNBC – 393,000 viewers
CNBC – 207,000 viewers
HLN – 285,000 viewers

P2+ Prime Time
FNC – 2,136,000 viewers
CNN – 720,000 viewers
MSNBC –800,000 viewers
CNBC – 138,000 viewers
HLN –501,000 viewers

25-54 Total Day
FNC –316,000 viewers
CNN –131,000 viewers
MSNBC –118,000 viewers
CNBC – 56,000 viewers
HLN – 111,000 viewers

25-54 Prime Time
FNC – 561,000 viewers
CNN – 151,000 viewers
MSNBC –236,000 viewers
CNBC – 65,000 viewers
HLN – 149,000 viewers

35-64 Total Day
FNC – 551,000 viewers
CNN – 173,000 viewers
MSNBC 185,000 viewers
CNBC – 100,000 viewers
HLN – 155,000 viewers

35-64 Prime Time
FNC –1,000,000 viewers
CNN – 217,000 viewers
MSNBC –414,000 viewers
CNBC – 78,000 viewers
HLN –250,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 951,000 viewers (341,000) (561,000)
American Morning- 312,000 viewers (129,000) (173,000)
Morning Joe- 380,000 viewers (113,000) (160,000)
Squawk Box- 194,000 viewers (60,000) (105,000)
Morning Express w/ Meade- 294,000 viewers (162,000) (200,000)

5PM – P2+ (25-54) (35-64)
Glenn Beck – 2,165,000 viewers (558,000) (926,000)
Situation Room—621,000 viewers (177,000) (221,000)
Hardball w/ C. Matthews – 623,000 viewers (184,000) (280,000)
Fast Money – 278,000 viewers (77,000) (127,000)
Showbiz Tonight —182,000 viewers (94,000) (130,000)

6PM – P2+ (25-54) (35-64)
Special Report w/ Bret Baier – 2,129,000 viewers (416,000) (869,000)
Situation Room—544,000 viewers (191,000) (227,000)
Ed Show —708,000 viewers (191,000) (361,000)
Mad Money —225,000 viewers (78,000) (111,000)
Prime News – 202,000 viewers (77,000) (139,000)

7PM – P2+ (25-54) (35-64)
The Fox Report w/ Shep – 1,792,000 viewers (418,000) (796,000)
John King USA – 505,000 viewers (161,000) (219,000)
Hardball w/ C. Matthews – 631,000 viewers (171,000) (348,000)
Kudlow Report – 208,000 viewers (scratch w/40,000) (116,000)
Issues – 408,000 viewers (159,000) (249,000)

8PM – P2+ (25-54) (35-64)
The O’Reilly Factor – 2,819,000 viewers (694,000) (1,322,000)
Campbell Brown – 374,000 viewers (96,000) (138,000)
Countdown w/ K. Olbermann – 959,000 viewers (238,000) (481,000)
Planet of the Apes – scratch w/85,000 viewers (scratch w/51,000) (scratch w/49,000)
Nancy Grace – 437,000 viewers (154,000) (211,000)

9 PM – P2+ (25-54) (35-64)
Hannity – 2,034,000 viewers (567,000) (976,000)
Larry King Live —1,136,000 viewers (210,000) (342,000)
Rachel Maddow Show —867,000 viewers (243,000) (419,000)
Coca-Cola: The Real Story — 195,000 viewers (89,000) (104,000)
Joy Behar – 502,000 viewers (115,000) (219,000)

10 PM P2+ (25-54) (35-64)
On the Record w/ Greta—1,548,000 viewers (422,000) (695,000)
Anderson Cooper 360 — 650,000 viewers (146,000) (171,000)
Countdown w/ K. Olbermann – 572,000 viewers (227,000) (340,000)
Oprah Effect– 133,000 viewers (56,000) (81,000)
Nancy Grace –589,000 viewers (188,000) (332,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor – 1,360,000 viewers (445,000) (722,000)
Anderson Cooper 360 – 410,000 viewers (147,000) (156,000)
Rachel Maddow Show —376,000 viewers (163,000) (230,000)
Mad Money – a scratch w/69,000 viewers (a scratch w/29,000) (scratch w/41,000)
Showbiz Tonight– 338,000 viewers (105,000) (164,000)

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of December, 2009)

CNN/HLN: 100.22 million HHs

CNBC: 97.59 million HHs

FNC: 98.04  million HHs

MSNBC: 93.0 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

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Posted by:TV By The Numbers

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